Aihe-ehdotuksia
- Marketing 18
- Markkinointi 18
- sosiaalinen media 18
- Tietojärjestelmätiede 17
- 20423 16
- 601 16
- Information Systems Science 16
- markkinointi 14
- viestintä 14
- social media 12
- communication 10
- 3134 9
- marketing 9
- Master's Degree Programme in Intercultural Communication 8
- markkinointiviestintä 8
- yritykset 8
- 20422 7
- 2043 7
- Corporate Communication 7
- Entrepreneurship 7
- Viestinnän johtaminen 7
- Yrittäjyys 7
- kulttuurienvälinen viestintä 7
- brändit 6
- digitaalinen markkinointi 6
- digital marketing 6
- brands 5
- media 5
- 5032 4
- Liikunnan yhteiskuntatieteet 4
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1
Mobile marketing adoption by Finnish telecommunications companies in 2008-2018
Julkaistu 2018Aiheet: “…Finnish telecommunications companies…”
Hae kokoteksti Hae kokotekstiPro gradu -
2
Marketing communication in Finnish industrial companies
Julkaistu 2010“…The purpose of this study was to describe how Finnish industrial companies execute their marketing communication. …”
Hae kokoteksti Hae kokotekstiPro gradu -
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Perceptions of content marketing : case study on Finnish companies
Julkaistu 2015“…Hence, three background interviews with marketing agency professionals were first conducted in order to find out what information is missing and needed in the field of content marketing. Moreover, eight Finnish companies were examined in the light of their content marketing practices to enlighten the literature of content marketing in terms of definitions, processes and future. …”
Hae kokoteksti Hae kokotekstiPro gradu -
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Finnish lifestyle influencers roles and communication in Instagram advertisements
Julkaistu 2024“…To fill research gaps, study focused on Finnish lifestyle influencers roles and communication in Instagram advertisements. …”
Hae kokoteksti Hae kokotekstiPro gradu -
11
How Finnish companies use social media in China, and are cultural differences taken into account?
Julkaistu 2015“…Finnish company that is starting to operate in China has to keep in mind the cultural differences as well as the social media restrictions, as cultur- al differences have an impact on the communication in every situation. …”
Hae kokoteksti Hae kokotekstiPro gradu -
12
What do employees want? : a case study of Finnish Tech Company
Julkaistu 2022Hae kokoteksti Hae kokotekstiPro gradu -
13
The role of crisis communication and personalization on consumer trust during the energy crisis : case Lumme Energia
Julkaistu 2023“…This thesis is case-related, and it is funded by a Finnish electricity company Lumme Energia, whose customers were given an opportunity to share their perceptions of the company by taking part in a digital multiple-choice survey in February 2023. …”
Hae kokoteksti Hae kokotekstiPro gradu -
14
Communicating employer brand for an international audience : a collective case study of three career webpages
Julkaistu 2021“…How is Finland represented as a place for working and living in the communication of these companies that need to find experts from outside Finnish borders? …”
Hae kokoteksti Hae kokotekstiPro gradu -
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Challenges of change management in ERP change process in company X
Julkaistu 2019Hae kokoteksti Hae kokotekstiPro gradu -
17
Creating data-driven culture in a Finnish B2B software company's marketing department
Julkaistu 2023“…The research is conducted for the Finnish B2B software company where the researcher worked meanwhile. …”
Hae kokoteksti Hae kokotekstiPro gradu -
18
Adapting to a Finnish workplace : case : occupational immigration of Chinese metal workers.
Julkaistu 2009“…They recruited the Chinese to Finnish companies and organised a training programme for them concerning work, language and culture related issues. …”
Hae kokoteksti Hae kokotekstiPro gradu -
19
Sustainability communication on social media : a study on the most sustainable brands in Finland
Julkaistu 2020“…For this reason, it is essentially important for companies to not only address these issues, but also transparently and authentically communicate about them. …”
Hae kokoteksti Hae kokotekstiPro gradu -
20
"I felt like a lonely person in the desert" : a case study on factors moderating interunit communication in multinational headquarters-subsidiary relationship
Julkaistu 2017“…This study considers the experiences of one case company’s Finnish headquarters and Dutch subsidiary on internal communication in a crucial phase of internationalization. …”
Hae kokoteksti Hae kokotekstiPro gradu