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1
Personalization in B2B marketing : leveraging artificial intelligence for customer insights and data-driven decision-making
Published 2025Subjects: Get full text Get full textMaster's thesis -
2
Applying machine learning to marketing : implementation and management of a next best offer recommendation model in the financial industry
Published 2020Subjects: “…predictive analytics…”
Get full text Get full textMaster's thesis -
3
The Role of Predictive Analytics in Streamlining Retail Supply Chains for Enhanced Sustainability and Efficiency
Published 2024Subjects: “…predictive analytics…”
Get full text Get full textBachelor's thesis