Identifying strategic factors for a market entry process for professional development education export in the United States market area by Koivisto, Joona

“…The study uses most accepted theories of market entry, EE, and PD, and reflects the empirical findings from 22 interviews to these theories. …”
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Protecting housing rights in Nigeria : the role of NGOs by Coker, Abidemi

“…The analyses compares practice in Nigeria with the obligations of national and international actors as prescribed in international agreements and Nigerian legislation. The empirical findings show that the main challenges of the NGOs are the hostile relations with government, the sheer size of urban centres, and the lack of funds and personnel to reach all communities whose rights to housing are being violated. …”
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Identifying drivers of brand polarization from consumer perspective by Tornberg, Jussi

“…Moreover, this study followed a qualitative research approach, and the empirical findings were obtained via semi-structured interviews. …”
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The role of corporate governance in crisis management : evidence from Nordic financials following the Covid-19 crisis by Luoma-Halkola, Pauliina

“…According to the empirical findings of this thesis, the corporate governance rankings are not linked to the companies’ ROA and ROE developments during and after the COVID-19 shock, although coefficients for ROA were significant. …”
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Corruption and managing the project cycle : the role of corrupt practices in NGO funding in Pakistan by Lehtonen, Petri

“…The focused interview method is used. The empirical findings show various challenges related to corruption faced in NGO funding in Pakistan. …”
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Marketing automation supporting sales by Sandell, Niko

“…An abductive approach was taken where both, the existing literature, and empirical findings were used. The study revealed the benefits when marketing automation is used to support sales. …”
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Sustainability communication on social media : a study on the most sustainable brands in Finland by Artemova, Alexandra

“…Thus, the crucial importance of sustainability communication has been emphasized in both previous literature on the topic, as well as the empirical findings of this study. In addition to confirming the overall value of sustainability communication on the corporate social media channels, it has also been identified that companies acknowledge all three essentially important elements of sustainability and actively utilise different opportunities provided by social media for communicating sustainability in an interesting and engaging way. …”
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Power of employees on social media : examining the influences between brand-related user-generated content of Teknos brand on social media by Pasanen, Merikke

“…Moreover, this study used a qualitative research method, and the empirical findings were gathered via an open questionnaire and semi-structured individual interviews. …”
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Corruption and managing the project cycle : the role of corrupt practices in NGO cooperation in Pakistan by Lehtonen, Petri

“…The focused interview method is used. The empirical findings show various challenges related to corruption faced in NGO cooperation in Pakistan. …”
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Growth marketing concept : case study on Finnish companies by Orzheshkovskaya, Daria

“…Existing scientific literature has been supported by empirical findings in order to see how marketing can help companies growing, and what is its input strength based on the type of growth chosen. …”
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The unforeseen future by strategy gurus : the interplay between sense making, sense giving, and the role of language by Dias, Chamudi

“…The study will concentrate on post-analysis narratives until April 9, 2023, in order to better comprehend the process of how gurus ensure control over inaccurate predictions. The empirical findings identify eight sense-making and sense-giving strategies. …”
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Intercultural management competence in Finnish multicultural working life : case Aamujakelu Oy by Metsä-Ketelä, Johanna

“…According to the empirical findings, all the three viewpoints identified in the literature include relevant competences for the supervisory work. …”
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Digital Content Marketing in Communicating Green Initiatives of Sustainable B2B Companies in Sweden by Nguyen, Pham Thuy Trang

“…Three case companies are Lantmännen (#1), Vattenfall (#4), and Orkla Group (#6). The empirical findings reveal that the B2B firms differ in ways of distributing content and preferences of content types and formats. …”
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Facebook content marketing for Finnish plant-based protein producers by Ivanova, Ekaterina

“…Finally, practical recommendations for Finnish plant protein producers were made based on the empirical findings. …”
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