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    Hedonic and utilitarian values affecting the consumer online buying

    Hedonic and utilitarian values affecting the consumer online buying by Sippala, Hanna

    Published 2008
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  2. 2
    Selling the value of data with a customer-centric approach : case Vaisala

    Selling the value of data with a customer-centric approach : case Vaisala by Laakkonen, Aki

    Published 2023
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    Master's thesis
  3. 3
    Customer perceived value in cross-cultural B2B markets : case Beamex Oy Ab

    Customer perceived value in cross-cultural B2B markets : case Beamex Oy Ab by Kauppinen, Anna

    Published 2019
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    Master's thesis
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