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  1. 1
    Ravintolaelämys asiakkaiden kokemana : case: Ravintola Amarillo Jyväskylä

    Ravintolaelämys asiakkaiden kokemana : case: Ravintola Amarillo Jyväskylä by Valve, Viivi

    Published 2007
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    Master's thesis
  2. 2
    Pricing and competitive behaviour of an oligopoly : a game theoretic approach

    Pricing and competitive behaviour of an oligopoly : a game theoretic approach by Mattila, Minna

    Published 2000
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    Licentiate thesis
  3. 3
    Julkisyhteisön maine : case: Kuluttajavirasto

    Julkisyhteisön maine : case: Kuluttajavirasto by Eskelinen, Sari

    Published 2004
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    Master's thesis
  4. 4
    Matkustamohenkilökunnan merkitys brandin tekijänä : case: Finnair

    Matkustamohenkilökunnan merkitys brandin tekijänä : case: Finnair by Rajala, Anu

    Published 2002
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    Master's thesis
  5. 5
    Nuorten asiointi huoltamoravintoloissa

    Nuorten asiointi huoltamoravintoloissa by Savolainen, Anna-Mari

    Published 1998
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    Master's thesis
  6. 6
    Yritysimago ja symbolinen kuluttajuus : henkilöstö yritysimagon tuottajana ja kuluttajana

    Yritysimago ja symbolinen kuluttajuus : henkilöstö yritysimagon tuottajana ja kuluttajana by Tsupari, Tanja

    Published 2001
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    Master's thesis
  7. 7
    Hyvinvointiteknologiatuotteen hankkiminen : loppuasiakkaan päätöksentekoprosessi hyvinvointiteknologian tuottajan näkökulmasta

    Hyvinvointiteknologiatuotteen hankkiminen : loppuasiakkaan päätöksentekoprosessi hyvinvointiteknologian tuottajan näkökulmasta by Tuppurainen, Juho

    Published 2002
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    Master's thesis
  8. 8
    Suuryritysten sponsorointistrategiat

    Suuryritysten sponsorointistrategiat by Virolainen, Harri, Virolainen, Ilkka

    Published 2000
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    Master's thesis
  9. 9
    Teoreettinen asiakassuhdemarkkinointimalli

    Teoreettinen asiakassuhdemarkkinointimalli by Meriläinen, Hanna M.

    Published 1998
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    Master's thesis
  10. 10
    Kuluttajan sijoituskäyttäytyminen ja siihen vaikuttavat tekijät

    Kuluttajan sijoituskäyttäytyminen ja siihen vaikuttavat tekijät by Slotte, Joanna

    Published 2002
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    Master's thesis
  11. 11
    Sponsorointikohteen myynti yritykselle

    Sponsorointikohteen myynti yritykselle by Pajarinen, Pekka

    Published 1997
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    Master's thesis
  12. 12
    Ikä segmentointikriteerinä mainonnassa

    Ikä segmentointikriteerinä mainonnassa by Laakso, Pia

    Published 1997
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    Master's thesis
  13. 13
    The news consumption of digital natives

    The news consumption of digital natives by Valkama, Suvi

    Published 2015
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    Master's thesis
  14. 14
    Paths to purchase : the role of the online environment and the fluctuation of customer brand engagement

    Paths to purchase : the role of the online environment and the fluctuation of customer brand engagement by Saukko, Tiia

    Published 2016
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    Master's thesis
  15. 15
    Antecedents of and their effect on trust in online word-of-mouth : case Finnish discussion forums

    Antecedents of and their effect on trust in online word-of-mouth : case Finnish discussion forums by Ulmanen, Heini

    Published 2011
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    Master's thesis
  16. 16
    The impact of digitalization on marketing communications measurement process : case of global B2B industrial companies

    The impact of digitalization on marketing communications measurement process : case of global B2B industrial companies by Järvinen, Joel

    Published 2011
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    Master's thesis
  17. 17
    The impact of store atmospherics and store layout on customer behavior in a hardware store retail setting : case: do-it-yourself store

    The impact of store atmospherics and store layout on customer behavior in a hardware store retail setting : case: do-it-yourself store by Skottman, Timo

    Published 2015
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    Master's thesis
  18. 18
    The factors affecting the use of contactless payments

    The factors affecting the use of contactless payments by Luomala, Roope

    Published 2016
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    Master's thesis
  19. 19
    Industrial branding using digital media : case: The Switch

    Industrial branding using digital media : case: The Switch by Lipiäinen, Heini

    Published 2012
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    Master's thesis
  20. 20
    Customers' willingness to share personal information with firms and its relationship with customer loyalty

    Customers' willingness to share personal information with firms and its relationship with customer loyalty by Lindell, Sanni

    Published 2015
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    Master's thesis
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