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Antecedents in the adoption and implementation of a new marketing automation software
Published 2022Get full text Get full textMaster's thesis -
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Facilitators and impediments in the adoption and implementation of the HubSpot marketing automation system
Published 2017Get full text Get full textMaster's thesis -
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Toward a stage theory of adaptive social media use : explaining change in facebook use
Published 2018JYX-julkaisuarkisto / JYX Digital Archive
Doctoral dissertation -
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Toward a stage theory of adaptive social media use : explaining change in facebook use
Published 2018Linkki verkkoaineistoon
Doctoral dissertation -
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