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1
Flourishing digital content marketing communication : engaging consumers with attractiveness, benevolence, and cogency
Published 2020Linkki verkkoaineistoon
Doctoral dissertation -
2
How does a licensing business manage its brand through third party B2B relationships
Published 2022Get full text Get full textMaster's thesis -
3
Enhancing CRM strategy : the role of data, leadership and organizational culture
Published 2018Get full text Get full textMaster's thesis -
4
Value co-creation in smart metering business
Published 2018Get full text Get full textMaster's thesis -
5