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consumer behaviour
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User experience on an ecommerce website : a case study
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Ritonummi, Saima
Published 2020
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Master's thesis
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consumer behaviour
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consumer decision-making
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ecommerce
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electronic commerce
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kuluttajakäyttäytyminen
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1
käytettävyys
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1
käyttäjäkokemus
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1
käyttöliittymät
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online customer journey
usability
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user experience
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user interfaces
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verkkokauppa
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web design
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Kauppakorkeakoulu
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electronic commerce
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usability
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user experience
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web pages
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