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  1. 1
    Approaching the concept of negative engagement in corporate communication

    Approaching the concept of negative engagement in corporate communication by Lievonen, Matias, kirjoittaja

    Published 2020
    Linkki verkkoaineistoon
    Doctoral dissertation
  2. 2
    Approaching the concept of negative engagement in corporate communication

    Approaching the concept of negative engagement in corporate communication by Lievonen, Matias, kirjoittaja

    Published 2020
    JYX-julkaisuarkisto / JYX Digital Archive
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  3. 3
    Stakeholder anger - negative engagement towards organizations online : a literature review

    Stakeholder anger - negative engagement towards organizations online : a literature review by Lievonen, Matias

    Published 2014
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    Master's thesis
  4. 4
    Brand-related negative engagement and spillover effect on social media

    Brand-related negative engagement and spillover effect on social media by Leskinen, Anna-Riikka

    Published 2022
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    Master's thesis
  5. 5
    Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers

    Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers by Kalvi, Taru, Knuutinen, Iina

    Published 2021
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    Master's thesis
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