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1
An exploration of the world of digital advertising and artificial intelligence
Published 2022JYX-julkaisuarkisto / JYX Digital Archive
Doctoral dissertation -
2
The relationship between brand love and positive word of mouth
Published 2014JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
3
Antecedents of and their effect on trust in online word-of-mouth : case Finnish discussion forums
Published 2011Get full text
Master's thesis -
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5
Integration of digital marketing into the business-to-business marketing process
Published 2012Master's thesis -
6
Marketing automation supporting sales
Published 2016JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
7
Perceptions of content marketing : case study on Finnish companies
Published 2015JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
8
Perceptions of digital marketing usage in Finnish SMEs : a case study
Published 2012Master's thesis -
9
Digitaalinen markkinointiviestintä : tapaus koulutuspalveluita tarjoava mikroyksikkö
Published 2014Master's thesis -
10
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11
Co-creation of a sustainable image on social media : the case of five food brands
Published 2017JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
12
The representation of Sámi people on Finnish and Norwegian tourism websites in English
Published 2014Get full text Get full textMaster's thesis -
13
The representation of Sámi people on Finnish and Norwegian tourism websites in English
Published 2014JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
14
The relationship between brand love and positive word of mouth
Published 2014Get full text Get full textMaster's thesis -
15
Digitization of the communication and its implications for marketing
Published 2014JYX-julkaisuarkisto / JYX Digital Archive
Doctoral dissertation -
16
Digitization of the communication and its implications for marketing
Published 2014Linkki verkkoaineistoon
Doctoral dissertation -
17
The use of digital analytics for measuring and optimizing digital marketing performance
Published 2016Linkki verkkoaineistoon
Doctoral dissertation -
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19
The use of digital analytics for measuring and optimizing digital marketing performance
Published 2016JYX-julkaisuarkisto / JYX Digital Archive
Doctoral dissertation -
20
Flourishing digital content marketing communication : engaging consumers with attractiveness, benevolence, and cogency
Published 2020Linkki verkkoaineistoon
Doctoral dissertation