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  1. 1
    Antecedents and consequences of brand love

    Antecedents and consequences of brand love by Leskinen, Katariina

    Published 2021
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    Master's thesis
  2. 2
    Examining the antecedents and consequences of web brand experience

    Examining the antecedents and consequences of web brand experience by Konttinen, Joel

    Published 2019
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    Master's thesis
  3. 3
    An empirical analysis on how relevance and credibility of content affect consumer brand engagement in Facebook and Instagram in a mixed business model

    An empirical analysis on how relevance and credibility of content affect consumer brand engagement in Facebook and Instagram in a mixed business model by Moisio, Etleva

    Published 2020
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    Master's thesis
  4. 4
    The effects of social media customer service on brand love

    The effects of social media customer service on brand love by Ojanperä, Matias

    Published 2020
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    Master's thesis
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