Suggested Topics within your search.
- LinkedIn 1
- brand hijacking
- brandjacking 1
- co-creation 1
- committing oneself 1
- committing someone 1
- content analysis 1
- customer engagement 1
- engagement 1
- osallistaminen 1
- osallistuminen 1
- participation 1
- sisällönanalyysi 1
- sitouttaminen 1
- sitoutuminen 1
- social inclusion 1
- social media 1
- sosiaalinen media 1
- word-of-mouth 1
-
1
Co-creation vs. brandjacking : a case study on customer engagement on LinkedIn
Published 2019Get full text Get full textMaster's thesis