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TOE
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Exploratory study on the adoption of social media into service innovation : a case study of a Nigerian retail bank
by
Habila, Levi
Published 2021
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Master's thesis
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Master's thesis
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TOE
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TOE Framework
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adoption (cognition)
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banking industry
banking services
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innovaatiot
1 results
1
innovations
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1
omaksuminen
1 results
1
pankkipalvelut
1 results
1
retail banking
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1
service innovation
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social media
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sosiaalinen media
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Informaatioteknologian tiedekunta
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banks (monetary institutions)
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innovations
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media
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social innovations
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social media
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