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  1. 1
    Interpretation of advertising pictures in cross-cultural setting

    Interpretation of advertising pictures in cross-cultural setting by Ristimäki, Olli

    Published 2008
    Master's thesis
  2. 2
    The use of English in Finnish television advertising

    The use of English in Finnish television advertising by Kankkunen, Taru

    Published 2005
    Master's thesis
  3. 3
    Needs in magazine advertising imagery

    Needs in magazine advertising imagery by Palonen, Tiina

    Published 2003
    Master's thesis
  4. 4
    Co-creation of value in advertising : an interpretive study from the consumers ́ perspective

    Co-creation of value in advertising : an interpretive study from the consumers ́ perspective by Aaltonen, Heli

    Published 2010
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    Linkki verkkoaineistoon
    Käytettävissä vapaakappalekirjastoissa
    Doctoral dissertation
  5. 5
    "Very élegante, very fun, very you" : English influence in French advertising

    "Very élegante, very fun, very you" : English influence in French advertising by Haaraniemi, Hanna

    Published 2008
    Master's thesis
  6. 6
    Children in advertisements : visual representation of children in Time magazine, volumes of 1994, 2004 and 2014

    Children in advertisements : visual representation of children in Time magazine, volumes of 1994, 2004 and 2014 by Myllylä, Kati, kirjoittaja

    Published 2017
    JYX-julkaisuarkisto / JYX Digital Archive
    Master's thesis
  7. 7
    "I love Felix" : representations of gender in advertisements in British and Finnish interior decorating magazines

    "I love Felix" : representations of gender in advertisements in British and Finnish interior decorating magazines by Nykänen, Merja

    Published 2008
    Master's thesis
  8. 8
    Co-creation of value in advertising : an interpretive study from the consumers' perspective

    Co-creation of value in advertising : an interpretive study from the consumers' perspective by Aaltonen, Heli

    Published 2010
    Doctoral dissertation
  9. 9
    Äänen retoriikka lastenmainoksissa : musiikki, äänitehosteet ja puheen ei-kielelliset elementit vaikuttamisen välineinä

    Äänen retoriikka lastenmainoksissa : musiikki, äänitehosteet ja puheen ei-kielelliset elementit vaikuttamisen välineinä by Martti, Pirkko

    Published 2013
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  10. 10
    Äänen retoriikka lastenmainoksissa : musiikki, äänitehosteet ja puheen ei-kielelliset elementit vaikuttamisen välineinä

    Äänen retoriikka lastenmainoksissa : musiikki, äänitehosteet ja puheen ei-kielelliset elementit vaikuttamisen välineinä by Martti, Pirkko

    Published 2013
    Linkki verkkoaineistoon
    Doctoral dissertation
  11. 11
    Dialogue instead of a monologue : advertisers' expectations towards the media

    Dialogue instead of a monologue : advertisers' expectations towards the media by Tolvanen, Kristiina

    Published 2011
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    Master's thesis
  12. 12
    Children in advertisements : visual representation of children in Time magazine, volumes of 1994, 2004 and 2014

    Children in advertisements : visual representation of children in Time magazine, volumes of 1994, 2004 and 2014 by Myllylä, Kati

    Published 2017
    Get full text Get full text
    Master's thesis
  13. 13
    Finnish-English codeswitching in advertising : opinions of teenagers and copywriters

    Finnish-English codeswitching in advertising : opinions of teenagers and copywriters by Hujala, Annamaija

    Published 1997
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    Master's thesis
  14. 14
    "Unfounded bitchy nagging performed by fools" : discourse analysis of Varusteleka's advertising

    "Unfounded bitchy nagging performed by fools" : discourse analysis of Varusteleka's advertising by Mäkelä, Jarkko, Posti, Tuomas

    Published 2016
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    Bachelor's thesis
  15. 15
    The gender of shaving : the depiction of gender roles and stereotypes in Gillette's advertisements

    The gender of shaving : the depiction of gender roles and stereotypes in Gillette's advertisements by Hasanen, Annika

    Published 2021
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    Bachelor's thesis
  16. 16
    “You, who can resend life or raise the dead” : a study on rhetorical devices and persuasiveness of games console TV advertising

    “You, who can resend life or raise the dead” : a study on rhetorical devices and persuasiveness of games console TV advertising by Laulainen, Emilia

    Published 2021
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    Bachelor's thesis
  17. 17
    The Smoking Image : Persuasion in Western Cigarette Advertising

    The Smoking Image : Persuasion in Western Cigarette Advertising by Ohtonen, Juuso

    Published 2021
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    Bachelor's thesis
  18. 18
    “To The Moon?” : a study on the use of rhetorical devices in cryptocurrency advertisement

    “To The Moon?” : a study on the use of rhetorical devices in cryptocurrency advertisement by Salmela, Vesa

    Published 2022
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    Bachelor's thesis
  19. 19
    The skinny & the plus-size : images of women in the Calvin Klein campaign #mycalvins

    The skinny & the plus-size : images of women in the Calvin Klein campaign #mycalvins by Parviainen, Ida

    Published 2022
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    Bachelor's thesis
  20. 20
    Representation of gender in Dove’s advertising images

    Representation of gender in Dove’s advertising images by Iiliäinen, Tiia

    Published 2019
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    Bachelor's thesis
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