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Finnish-English codeswitching in advertising : opinions of teenagers and copywriters
Published 1997Get full text
Master's thesis -
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Finnish-English codeswitching in advertising : opinions of teenagers and copywriters
Published 1997Get full text Get full textMaster's thesis -
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"I love Felix" : representations of gender in advertisements in British and Finnish interior decorating magazines
Published 2008Master's thesis -
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"Very élegante, very fun, very you" : English influence in French advertising
Published 2008Master's thesis -
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Co-creation of value in advertising : an interpretive study from the consumers' perspective
Published 2010Doctoral dissertation -
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Äänen retoriikka lastenmainoksissa : musiikki, äänitehosteet ja puheen ei-kielelliset elementit vaikuttamisen välineinä
Published 2013Linkki verkkoaineistoon
Doctoral dissertation -
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The portrayals of women in advertisements and their brand-related impacts: A study in Vietnam
Published 2020Get full text Get full textMaster's thesis -
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Designing meaning : a visual design analysis of remedy entertainment’s video game advertisements
Published 2021Get full text Get full textMaster's thesis -
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Building a personal political brand using Facebook and Instagram advertising
Published 2020Get full text Get full textMaster's thesis -
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Make It Vegan : How Advertisements for Cosmetics Construct Vegan Representation
Published 2023Get full text Get full textBachelor's thesis -
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"The world belongs to Charlie" : representation of women in Revlon's advertising
Published 2018Get full text Get full textBachelor's thesis -
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Genre analysis of contemporary horror movie trailers
Published 2019Get full text Get full textBachelor's thesis -
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Going green or greenwashing? : perceived environmental brand incongruence in green advertising
Published 2019Get full text Get full textMaster's thesis