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The effects of power asymmetry in B2B relationships in automotive industry
by
Pehkonen, Elina
Published 2019
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Master's thesis
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B2B relationships
automobile industry
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autoteollisuus
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business relations
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business-to-business commerce
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1
coercive power
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commitment
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1
liikesuhteet
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1
luottamus
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1
power asymmetry
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suppliers
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tavarantoimittajat
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trust
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yritysmyynti
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Kauppakorkeakoulu
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asymmetry
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automobile industry
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business-to-business commerce
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enterprises
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