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1
Creating customer value through industrial services : case Raute Technology Services
Published 2014Master's thesis -
2
Creating customer value through industrial services : case: Raute Technology Services
Published 2014JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
3
Integration of digital marketing into the business-to-business marketing process
Published 2012Master's thesis -
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5
Conscientious corporate branding via B2B influencer marketing
Published 2023Get full text Get full textMaster's thesis -
6
How does a licensing business manage its brand through third party B2B relationships
Published 2022Get full text Get full textMaster's thesis -
7
Account-based marketing concept and process
Published 2021Get full text Get full textMaster's thesis -
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9
Asiakkaan kokema arvo sisältömarkkinoinnin kontekstissa : case ARROW Engineering Oy
Published 2019Get full text Get full textMaster's thesis -
10
Digitaalisen markkinoinnin rooli B2B-liidien hankinnassa
Published 2023Get full text Get full textMaster's thesis -
11
Utilising marketing automation to support sales in digital business-to-business environment
Published 2018Get full text Get full textMaster's thesis -
12
The role of internal processes in brand alignment
Published 2024Get full text Get full textMaster's thesis