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Value creation through digital value-based selling activities
Published 2023Get full text Get full textMaster's thesis -
2
Customer Engagement Through The Use of AI : A Qualitative Study on SMEs and The Use of Chatbots
Published 2022Get full text Get full textMaster's thesis -
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Role of AI in marketing through CRM integration with specific reference to chatbots
Published 2021Get full text Get full textMaster's thesis -
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The negative engagement behaviour of young millennials : triggers and responses
Published 2020Get full text Get full textMaster's thesis -
7
Competition and competitive actions in the hotel industry in Finland
Published 2020Get full text Get full textMaster's thesis -
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