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Humanistis-yhteiskuntatieteellinen tiedekunta
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Master's thesis
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Finnish baseball
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action research
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brands
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markkinointi
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Communication between a sports organization and its brand community : an action research study
by
Tyynelä, Tero
Published 2021
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Master's thesis
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Finnish baseball
action research
brand community
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brands
brändit
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communication
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communities (organisations)
marketing
markkinointi
pesäpallo
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sports
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toimintatutkimus
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Faculty
Humanistis-yhteiskuntatieteellinen tiedekunta
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action research
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brands
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communication
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sports
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