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Sosiaalisen median käytön yhteys urheilukuluttajien brändi-käsityksiin
Published 2015JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Co-creation of a sustainable image on social media : the case of five food brands
Published 2017JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Social media as a tool in investor relations
Published 2023Get full text Get full textMaster's thesis -
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The Authenticity of Micro-influencers Producing Paid Content for Social Media in Viet Nam
Published 2023Get full text Get full textMaster's thesis -
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Brand-related negative engagement and spillover effect on social media
Published 2022Get full text Get full textMaster's thesis -
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Social media usage among generation Z in a sport event
Published 2022Get full text Get full textMaster's thesis -
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The impact of media tone on dollar exchange rate volatility : GARCH applications
Published 2021Get full text Get full textMaster's thesis -
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Young people and the trustworthiness of social media content
Published 2023Get full text Get full textMaster's thesis -
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The dark side of social media : why is social media so addictive?
Published 2023Get full text Get full textMaster's thesis -
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Business customers' attitudes toward social media marketing
Published 2018Get full text Get full textMaster's thesis -
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Co-creation of a sustainable image on social media : the case of five food brands
Published 2017Get full text Get full textMaster's thesis