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Brandi-identiteetin kehitystyö muuttuvassa markkinatilanteessa - tarjolla viihdettä ja elämyksiä : case Silja Line
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Sinervä, Niko
Published 2005
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Brandi-identiteetti urheilumarkkinoinnissa : case: Ilves-Hockey oy
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Laaksonen, Tarmo
Published 2005
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