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  1. 1
    Successful design of explorative and exploitative strategies over product development and marketing

    Successful design of explorative and exploitative strategies over product development and marketing by Mokkila, Antti, kirjoittaja

    Published 2014
    Master's thesis
  2. 2
    How firms engage in product and promotion adaptation when entering foreign markets

    How firms engage in product and promotion adaptation when entering foreign markets by Sorvari, Annika

    Published 2023
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    Master's thesis
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