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Customer loyalty in retail market : case Suomen Lähikauppa Ltd/Euromarket Jyväskylä
Published 2009Master's thesis -
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Customer satisfaction and behavioral intentions as antecedents of Share of Wallet : inspecting the role of loyalty programs
Published 2014Master's thesis -
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Customer retention in software-as-a-service business
Published 2020Get full text Get full textMaster's thesis -
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