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The interaction between consumers during the online customer journey
Published 2017JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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The interaction between consumers during the online customer journey
Published 2017Get full text Get full textMaster's thesis -
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Customer brand engagement : affection to brand usage intent and moderating effect of brand experience
Published 2015Get full text Get full textMaster's thesis -
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