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asiakaskokemus
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consumer behaviour
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customer experience
kuluttajakäyttäytyminen
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An exploratory study into Finnish consumers’ expectations and perceptions of mobile shopping customer experience
by
Koskinen, Linda
Published 2021
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Master's thesis
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asiakaskokemus
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consumer behaviour
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customer experience
kuluttajakäyttäytyminen
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mobiilisovellukset
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mobile apps
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mobile shopping
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Kauppakorkeakoulu
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consumer behaviour
consumers
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customer experience
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