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Creating customer value through industrial services : case Raute Technology Services
Published 2014Master's thesis -
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Creating customer value through industrial services : case: Raute Technology Services
Published 2014JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Integration of digital marketing into the business-to-business marketing process
Published 2012Master's thesis -
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Conscientious corporate branding via B2B influencer marketing
Published 2023Get full text Get full textMaster's thesis -
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Customer perceived value in cross-cultural B2B markets : case Beamex Oy Ab
Published 2019Get full text Get full textMaster's thesis -
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Utilising marketing automation to support sales in digital business-to-business environment
Published 2018Get full text Get full textMaster's thesis