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University of Jyväskylä
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Jyväskylän yliopiston kauppakorkeakoulu
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Consumer perceptions on emojis: A research analysis on the impact of emojis on gen-z in social media marketing & brand image
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Reunanen, Aarni Eevert
Published 2024
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Master's thesis
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Jyväskylän yliopiston kauppakorkeakoulu
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