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The relationship between brand love and positive word of mouth
Published 2014JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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A netnographic study of how professionals perceive personal branding in LinkedIn
Published 2016JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Do they like and tell? : brand community members' intentions to spread eWOM
Published 2013Master's thesis -
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Communication students' motives for and attitudes towards personal branding
Published 2015JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Family business branding : communicating a family-based brand identity
Published 2017JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Industrial branding using digital media : case: The Switch
Published 2012JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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Country branding in export promotion : case Food From Finland
Published 2017JYX-julkaisuarkisto / JYX Digital Archive
Master's thesis -
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The relationship between brand love and positive word of mouth
Published 2014Get full text Get full textMaster's thesis -
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How does a licensing business manage its brand through third party B2B relationships
Published 2022Get full text Get full textMaster's thesis -
18
The drivers of employee brand endorsement in social media
Published 2022Get full text Get full textMaster's thesis -
19
Feuer Frei! : The Multimodal Construction of Rammstein's Brand
Published 2022Get full text Get full textMaster's thesis -
20
Visual social media engagement : Nordic brands on Instagram
Published 2022Get full text Get full textMaster's thesis