E-Commerce Platforms as a Form of Foreign Market Entry for Finnish SMEs: A Dynamic Capability Perspective
Cross-border e-commerce is an increasingly popular way of internationalization and global growth for companies worldwide. The recent advent of e-commerce platforms introduces new ways of conducting cross-border e-commerce, lowering entry barriers specifically for small-to-medium enterprises (SMEs)....
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| Other Authors: | , , , |
| Format: | Master's thesis |
| Language: | eng |
| Published: |
2024
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| Subjects: | |
| Online Access: | https://jyx.jyu.fi/handle/123456789/99057 |