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[{"key": "dc.contributor.advisor", "value": "Siitonen, Valtteri", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Pitk\u00e4nen, Eetu", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2024-10-09T07:44:13Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2024-10-09T07:44:13Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2024", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/97357", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4ss\u00e4 kandidaatintutkielmassa tarkastellaan sosiaalisen median, erityisesti Instagramin, X:n (aiemmin Twitter), Facebookin, YouTuben, TikTokin ja Snapchatin roolia terveysinformaation levitt\u00e4misess\u00e4 ja vastaanottamisessa. Tutkimuksen tavoitteena oli selvitt\u00e4\u00e4, miten n\u00e4m\u00e4 alustat vaikuttavat terveysinformaation laatuun ja kuinka k\u00e4ytt\u00e4j\u00e4t arvioivat tiedon luotettavuutta k\u00e4yt\u00e4nn\u00f6ss\u00e4. Sosiaalinen media voi merkitt\u00e4v\u00e4sti edist\u00e4\u00e4 terveysviestint\u00e4\u00e4 nopean tiedonjakelun ja reaaliaikaisen vuorovaikutuksen avulla, mutta t\u00e4m\u00e4 tuo my\u00f6s haasteita, kuten virheellisen tiedon levi\u00e4misen. Tutkielman perusteella on selv\u00e4\u00e4, ett\u00e4 monien alustojen algoritmit suosivat viihteellist\u00e4 ja tunteita her\u00e4tt\u00e4v\u00e4\u00e4 sis\u00e4lt\u00f6\u00e4, mik\u00e4 heikent\u00e4\u00e4 tiedon luotettavuutta ja voi altistaa k\u00e4ytt\u00e4j\u00e4t terveysriskeille. Jatkossa on t\u00e4rke\u00e4\u00e4 tutkia strategioita ja algoritmeja, jotka voisivat tehokkaammin ehk\u00e4ist\u00e4 v\u00e4\u00e4r\u00e4n tiedon levi\u00e4mist\u00e4 ja tukea luotettavaa terveysviestint\u00e4\u00e4 sosiaalisessa mediassa. Vaikka sosiaalinen media tarjoaa suuria mahdollisuuksia terveysviestinn\u00e4ss\u00e4, tutkimus tuo esiin my\u00f6s rajoitteita, kuten empiirisen datan puutteen ja tarpeen laajemmille tutkimuksille. Tehokas ja eettinen sosiaalisen median k\u00e4ytt\u00f6 terveysviestinn\u00e4ss\u00e4 vaatii paitsi syv\u00e4llist\u00e4 ymm\u00e4rryst\u00e4 alustojen toiminnasta, my\u00f6s tiivist\u00e4 yhteisty\u00f6t\u00e4 terveysviestinn\u00e4n ammattilaisten ja alustojen v\u00e4lill\u00e4. T\u00e4m\u00e4n tutkimuksen tekeminen on t\u00e4rke\u00e4\u00e4, sill\u00e4 sosiaalisen median kasvava vaikutus terveysinformaatioon voi merkitt\u00e4v\u00e4sti vaikuttaa kansanterveyteen ja yhteiskunnan hyvinvointiin.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "This bachelor's thesis examines the role of social media platforms, particularly Instagram, X (formerly Twitter), Facebook, YouTube, TikTok, and Snapchat, in the dissemination and reception of health information. The aim of the research was to determine how these platforms impact the quality of health information and how users assess its reliability in practice. Social media can significantly enhance health communication through rapid information sharing and real-time interaction, but this also introduces challenges, such as the spread of misinformation. The findings highlight that the algorithms of many platforms tend to favor entertaining and emotionally charged content, which undermines the reliability of information and exposes users to health risks. Moving forward, it is crucial to develop strategies and algorithms that can more effectively prevent the spread of misinformation and support trustworthy health communication on social media. While social media presents vast opportunities for health communication, the research also reveals certain limitations, such as the lack of empirical data and the need for more extensive studies. Effective and ethical use of social media in health communication not only requires a deep understanding of how these platforms operate but also close collaboration between health communication professionals and platform operators. This research is vital because the growing influence of social media on health information can significantly impact public health and societal well-being.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Miia Hakanen (mihakane@jyu.fi) on 2024-10-09T07:44:13Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2024-10-09T07:44:13Z (GMT). No. of bitstreams: 0\n Previous issue date: 2024", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "22", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "k\u00e4ytt\u00e4jien luottamus", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "terveysaiheet", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Sosiaalisen median alustojen vaikutukset terveysinformaation levi\u00e4misess\u00e4", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202410096226", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatinty\u00f6", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "601", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "terveysinformaatio", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen media", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "terveys", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "viestint\u00e4", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "vuorovaikutus", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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