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[{"key": "dc.contributor.advisor", "value": "Vuorinen, Jukka", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Lahdenvesi, Eveliina", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2024-05-29T05:26:25Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2024-05-29T05:26:25Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2024", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/95279", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Suositteluj\u00e4rjestelmien k\u00e4ytt\u00f6 on yleistynyt suoratoistopalveluiden laajentuessa\neri media-aloilla, ja ne ovat suurina vaikuttajina m\u00e4\u00e4ritt\u00e4m\u00e4ss\u00e4 millaista mediaa\nkulutamme p\u00e4ivitt\u00e4in. Suositteluj\u00e4rjestelm\u00e4t ovat keskeinen osa suoratoistopalveluiden toimintaa ja ne tarjoavat palveluiden k\u00e4ytt\u00e4jille personoituja suosituksia ker\u00e4\u00e4m\u00e4ns\u00e4 k\u00e4ytt\u00e4j\u00e4datan perusteella. T\u00e4ss\u00e4 kandidaatintutkielmassa pyrit\u00e4\u00e4n selvitt\u00e4m\u00e4\u00e4n, miten suositteluj\u00e4rjestelm\u00e4t vaikuttavat kuluttajak\u00e4ytt\u00e4ytymiseen suoratoistopalveluissa. Suositteluj\u00e4rjestelmien yleisyys ja niiden vaikutus, sek\u00e4 kuluttajak\u00e4ytt\u00e4ytymisen ymm\u00e4rt\u00e4misen t\u00e4rkeys tekev\u00e4t aiheesta tutkimuksen arvoisen. T\u00e4m\u00e4 kandidaatintutkielma toteutettiin kuvailevana kirjallisuuskatsauksena ja tutkimuskysymykseen pyrittiin vastaamaan k\u00e4ytt\u00e4m\u00e4ll\u00e4\nl\u00e4htein\u00e4 artikkeleita, tieteellisi\u00e4 tutkimuksia ja blogitekstej\u00e4. Tutkimuksen tulokset osoittavat, ett\u00e4 suositteluj\u00e4rjestelm\u00e4t vaikuttavat kuluttajien k\u00e4ytt\u00e4ytymiseen eri tavoin. Ne auttavat k\u00e4ytt\u00e4ji\u00e4 l\u00f6yt\u00e4m\u00e4\u00e4n heit\u00e4 kiinnostavia sis\u00e4lt\u00f6j\u00e4 helpommin, lis\u00e4ten heid\u00e4n kuluttamansa sis\u00e4ll\u00f6n m\u00e4\u00e4r\u00e4\u00e4 ja pit\u00e4en heid\u00e4t palvelun\nparissa pidempi\u00e4 aikoja. Lis\u00e4\u00e4m\u00e4ll\u00e4 k\u00e4ytt\u00e4jien kuluttaman sis\u00e4ll\u00f6n m\u00e4\u00e4r\u00e4\u00e4 ja\nluomalla asiakastyytyv\u00e4isyytt\u00e4 ne voivat my\u00f6s sitouttaa k\u00e4ytt\u00e4ji\u00e4 palveluihin.\nNe voivat vaikuttaa my\u00f6s k\u00e4ytt\u00e4jien kuluttaman sis\u00e4ll\u00f6n monipuolisuuteen,\nlaajentaen tai supistaen sit\u00e4, sek\u00e4 ne voivat johdattaa k\u00e4ytt\u00e4j\u00e4t kaikukammioon\n(eng. echo chamber). Suositteluj\u00e4rjestelm\u00e4t voivat aiheuttaa my\u00f6s suoratoistopalveluiden liiallista k\u00e4ytt\u00f6\u00e4, niiden pident\u00e4ess\u00e4 k\u00e4ytt\u00e4jien kuluttamaa aikaa\npalvelun parissa.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "As streaming services become more prevalent, the use of recommendation\nsystems has become widespread across various media industries, and they play\na significant role in determining the type of media content we consume daily.\nRecommendation systems are a central part of the operation of streaming\nservices, providing users with personalized recommendations based on the\ndata they collect from users. This bachelor\u2019s thesis aims to investigate how\nrecommendation systems influence consumer behavior in streaming services.\nThe prevalence and impact of recommendation systems and the importance of\nunderstanding consumer behavior make this topic worthy of studying. This\nbachelor\u2019s thesis was conducted as a descriptive literature review and the\nresearch question was addressed using articles, scientific studies, and blog posts\nas sources. The results of the study indicate that recommender systems\ninfluence consumer behavior in various ways. They help users find content that\ninterests them more easily, thereby increasing the amount of content they\nconsume, keeping them engaged with the service for longer periods. They can\nalso affect the diversity of content consumed by users, either expanding or\nnarrowing it, and they may lead users into echo chambers. Furthermore,\nrecommendation systems can contribute to excessive use of streaming services\nby prolonging users\u2019 time spent on the platform.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2024-05-29T05:26:25Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2024-05-29T05:26:25Z (GMT). No. of bitstreams: 0\n Previous issue date: 2024", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "35", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.title", "value": "Suositteluj\u00e4rjestelmien vaikutus kuluttajak\u00e4ytt\u00e4ytymiseen suoratoistopalveluissa", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202405294044", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatinty\u00f6", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "601", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kuluttajak\u00e4ytt\u00e4ytyminen", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "suositteluj\u00e4rjestelm\u00e4t", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "suoratoistopalvelut", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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