APA (7th ed.) Citation

Rekiö, J., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Jyväskylä, U. o., & yliopisto, J. (2024). Cool by association: Examining the impact of influencers on brand coolness.

Chicago Style (17th ed.) Citation

Rekiö, Jenna-Juulia, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, University of Jyväskylä, and Jyväskylän yliopisto. Cool by Association: Examining the Impact of Influencers on Brand Coolness. 2024.

MLA (9th ed.) Citation

Rekiö, Jenna-Juulia, et al. Cool by Association: Examining the Impact of Influencers on Brand Coolness. 2024.