La construction discursive de l'identité de marque de Toms sur son site Internet

Bibliographic Details
Main Author:	Berrahma, Vilma
Other Authors:	Humanistis-yhteiskuntatieteellinen tiedekunta, Faculty of Humanities and Social Sciences, Kieli- ja viestintätieteiden laitos, Department of Language and Communication Studies, Jyväskylän yliopisto, University of Jyväskylä, Romaaninen filologia, Romance Philology, 307
Format:	Bachelor's thesis
Language:	fra
Published:	2024
Subjects:	Image de marque identité de marque discours argumentation logos ethos pathos diskurssi brändit
Online Access:	https://jyx.jyu.fi/handle/123456789/94707

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