APA (7th ed.) Citation

Rasi, J., Kauppakorkeakoulu, Economics, S. o. B. a., Taloustieteet, Economics, B. a., yliopisto, J., & Jyväskylä, U. o. (2023). Towards data-driven marketing organization.

Chicago Style (17th ed.) Citation

Rasi, Juha, Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, Jyväskylän yliopisto, and University of Jyväskylä. Towards Data-driven Marketing Organization. 2023.

MLA (9th ed.) Citation

Rasi, Juha, et al. Towards Data-driven Marketing Organization. 2023.