APA (7th ed.) Citation

Nummela, P., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Taloustieteet, Economics, B. a., yliopisto, J., & Jyväskylä, U. o. (2023). Creating data-driven culture in a Finnish B2B software company's marketing department.

Chicago Style (17th ed.) Citation

Nummela, Pinja, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, Taloustieteet, Business and Economics, Jyväskylän yliopisto, and University of Jyväskylä. Creating Data-driven Culture in a Finnish B2B Software Company's Marketing Department. 2023.

MLA (9th ed.) Citation

Nummela, Pinja, et al. Creating Data-driven Culture in a Finnish B2B Software Company's Marketing Department. 2023.