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[{"key": "dc.contributor.advisor", "value": "Meht\u00e4l\u00e4, Saana", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Nurminen, Jami", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2023-06-12T07:05:02Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2023-06-12T07:05:02Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2023", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/87641", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Web 3.0:lla tarkoitetaan uutta verkon iteraatiota. Aihe on t\u00e4rke\u00e4, sill\u00e4 siihen liittyy suurta liiketoiminnallista kiinnostusta. T\u00e4ss\u00e4 tutkielmassa pyrit\u00e4\u00e4n kirjallisuuskatsauksen keinoin selvitt\u00e4m\u00e4\u00e4n, miten Web 3.0 vaikuttaa yritysten liiketoimintamalleihin, jotka perustuvat aiempiin iteraatioihin Web 1.0:an ja Web 2.0:an. Aikaisempien iteraatioiden, Web 1.0:n ja Web 2.0:n t\u00e4rkeimm\u00e4t protokollat, teknologiat ja arkkitehtuurit k\u00e4siteltiin aluksi. Samalla k\u00e4ytiin l\u00e4pi t\u00e4rkeimm\u00e4t liiketoimintamallit, joita kyseiset iteraatiot synnyttiv\u00e4t. Web 3.0:n kohdalla esiteltiin kahta eri n\u00e4kemyst\u00e4 siit\u00e4, miten termi on m\u00e4\u00e4ritelty sen alkuaikoina ja nykyp\u00e4iv\u00e4n\u00e4. Tutkielmassa keskityttiin tarkastelemaan Web 3.0:n vaikutuksia sosiaalisen median, digitaalisen markkinoinnin ja verkkokaupan liiketoimintamalleihin. Lis\u00e4ksi k\u00e4siteltiin t\u00e4ysin uusia liiketoimintamalleja, joita Web 3.0 mahdollistaa, kuten Defi, Metaverse ja NFT. Tuloksissa havaittiin, ett\u00e4 Web 3.0:n luomat liiketoimintamallit ovat her\u00e4tt\u00e4neet suurta liiketoiminnallista kiinnostusta. Tutkimukset osoittavat, ett\u00e4 n\u00e4m\u00e4 liiketoimintamallit ovat jatkuvasti kasvussa ja avaavat uusia mahdollisuuksia yrityksille. Hajautettujen teknologioiden, kuten lohkoketjuteknologian k\u00e4ytt\u00f6\u00f6notto tuo mukanaan my\u00f6s riskej\u00e4 tietoturvan ja tiedonsaannin osalta. Tutkielmassa k\u00e4siteltiin my\u00f6s n\u00e4it\u00e4 riskej\u00e4 ja mainitaan muutama konkreettinen esimerkki. Tutkielman tavoitteena oli esitell\u00e4 Web 3.0:n keskeiset teknologiat, protokollat, aiheet ja liiketoimintamallit, joiden avulla lukija saa perusk\u00e4sityksen siit\u00e4, mist\u00e4 Web 3.0 koostuu ja millaisia liiketoiminnallisia mahdollisuuksia se avaa yrityksille. T\u00e4m\u00e4n tutkielman tavoitteena oli v\u00e4litt\u00e4\u00e4 lukijalle keskeist\u00e4 tietoa siit\u00e4, miten Web 3.0 vaikuttaa yritysten liiketoimintaan ja millaisia huomioitavia seikkoja yritysten tulee ottaa huomioon uusien mahdollisuuksien hy\u00f6dynt\u00e4misess\u00e4.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2023-06-12T07:05:02Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2023-06-12T07:05:02Z (GMT). No. of bitstreams: 0\n Previous issue date: 2023", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "46", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Web 3.0", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "lohkoketjuteknologia", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "metaverse", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "NFT", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "DeFi", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "Ethereum", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Web 3.0 ja sen rooli tulevaisuuden liiketoiminnassa", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202306123709", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatinty\u00f6", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "601", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "semanttinen web", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "lohkoketjut", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "liiketoiminta", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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