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[{"key": "dc.contributor.advisor", "value": "Sayers, Dave", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Paananen, Elina", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2023-06-05T11:08:46Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2023-06-05T11:08:46Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2023", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/87431", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Sosiaalisen median vaikuttajat ovat nousseet merkitt\u00e4v\u00e4n vaikutusvaltaiseen asemaan henkil\u00f6in\u00e4, joilla on kyky vedota paljon tutkittujen ostosp\u00e4\u00e4t\u00f6sten lis\u00e4ksi mielipiteisiin aatteiden ja poliittisten suuntautumisten tasolla. Andrew Tate on her\u00e4tt\u00e4nyt viime aikoina erityisen paljon huomiota h\u00e4nen sosiaalisessa mediassa julkaisemansa materiaalin vuoksi, joka k\u00e4sittelee rahan ja rikastumisen ohella sukupuolirooleja sek\u00e4 kritisoi niiss\u00e4 tapahtuneita muutoksia nykyajan yhteiskunnassa. Tate lukeutuu osaksi maskuliinisuutta puolustavaa ja antifeministist\u00e4 manosphere-yhteis\u00f6\u00e4, jonka diskursseja on jo aiemmin tutkittu paljon. N\u00e4iss\u00e4 tutkimuksissa ei ole kuitenkaan keskitytty yksitt\u00e4isiin sosiaalisen median vaikuttajiin.\nT\u00e4m\u00e4 tutkimus tarkastelee niit\u00e4 sukupuolirepresentaatioita, joita Andrew Tate mainostaa Rumble-sivustolla julkaisemissaan videoissa. Analysoin representaatioiden sis\u00e4lt\u00e4mi\u00e4 sek\u00e4 miehiin ett\u00e4 naisiin kohdistuvia odotuksia ja vaatimuksia k\u00e4ytt\u00e4m\u00e4ll\u00e4 kriittist\u00e4 diskurssianalyysi\u00e4 tutkimuskeinona. Tutkimuksen data koostui kolmesta videosta, jotka litteroin ennen niiden analysointia.\nTutkimustuloksissa miehiin ja naisiin todettiin liittyv\u00e4n yhteens\u00e4 kuusi p\u00e4\u00e4piirrett\u00e4, jotka m\u00e4\u00e4r\u00e4\u00e4v\u00e4t sukupuolille sopivat roolit ja asemat yhteiskunnassa. N\u00e4m\u00e4 roolit olivat samankaltaisia perinteisten sukupuoliroolien kanssa, joissa mies sijoittuu korkeammille valta-asemille, kun taas nainen soveltuu paremmin kotiel\u00e4m\u00e4\u00e4n. Taten sukupuolirepresentaatioiden l\u00f6ydettiin my\u00f6s muistuttavan paljolti aiemmissa tutkimuksissa analysoituja manosphere-yhteis\u00f6n diskursseja. Vastaavanlaisten sosiaalisen median vaikuttajien osallisuus mielipidevaikuttajina manospheren kehittyess\u00e4 todettiin arvokkaaksi tutkimuskohteeksi viel\u00e4 jatkossakin.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Miia Hakanen (mihakane@jyu.fi) on 2023-06-05T11:08:46Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2023-06-05T11:08:46Z (GMT). No. of bitstreams: 0\n Previous issue date: 2023", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "25", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Andrew Tate", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "manosphere", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "critical discourse analysis", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "\"How's a woman gonna respect you as a man if people don't fear you?\u201d : gender representations of Andrew Tate", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202306053492", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatinty\u00f6", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistis-yhteiskuntatieteellinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities and Social Sciences", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Kieli- ja viestint\u00e4tieteiden laitos", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Department of Language and Communication Studies", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Englannin kieli", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "English", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "301", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "somevaikuttajat", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sukupuoli", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "diskurssi", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "social media influencers", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "gender", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "discourse", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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