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[{"key": "dc.contributor.advisor", "value": "Baumeister, Stefan", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Kumpulainen, Susanna", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2023-02-22T09:41:08Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2023-02-22T09:41:08Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2023", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/85588", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Verkkokaupan suosio ostostentekokanavana on kasvanut viime vuosina COVID-19-pandemian ja digitaalisten teknologioiden kehittymisen seurauksena. Samanaikaisesti kuluttajak\u00e4ytt\u00e4ytyminen on alkanut muuttua vastuullisempaan suuntaan, sill\u00e4 ilmastonmuutos ei ole osoittanut vet\u00e4ytymisen merkkej\u00e4, ja yhteiskunnalliset ep\u00e4oikeudenmukaisuudet ovat yleisemmin kuluttajien tiedossa.\n\nT\u00e4m\u00e4n tutkimuksen tavoite on selvitt\u00e4\u00e4 millaisia yritysvastuun ongelmia ja aiheita suomalaiseen verkkokauppabisnekseen liittyy, mik\u00e4 motivoi suomalaisia verkkokauppiaita kehitt\u00e4m\u00e4\u00e4n yritysvastuutaan ja millaisia haasteita suomalaiset verkkokauppiaat kohtaavat, kun yritysvastuuta yritet\u00e4\u00e4n kehitt\u00e4\u00e4. Tutkimuksessa k\u00e4sitell\u00e4\u00e4n aiheita kuten yritysvastuun historia ja tulevaisuus, viherpesu, vaikuttavuuden luominen, kilpailuedun synnytt\u00e4minen ja suomalaisen verkkokaupan nykytila ja tulevaisuus.\n\nTutkimus toteutettiin laadullisena tutkimuksena toteuttamalla puolistrukturoidut haastattelut 8 suomalaiselle verkkokauppayritykselle. Tulokset analysoitiin temaattisella analyysilla. Haastatteludatasta l\u00f6ydettiin 10 tutkimuskysymyksiin liittyv\u00e4\u00e4 teemaa, ja jokaisella teemalla oli omat koodinsa. Teemat jaoteltiin sen mukaan, mihin tutkimuskysymyksiin ne liittyiv\u00e4t.\n\nTutkimuksen tulokset valottivat suomalaisen verkkokaupan yritysvastuun nykytilaa. Merkitt\u00e4vi\u00e4 yritysvastuuongelmia ei l\u00f6ydetty, mutta joitakin kehityskohteita tunnistettiin. Sis\u00e4isten arvojen ja kuluttajien vaatimusten todettiin olevan p\u00e4\u00e4motivaattorit yritysten vastuullisuuden kehitt\u00e4miselle. Yrityksill\u00e4 todettiin olevan erilaisia yritysvastuun kehitt\u00e4miseen liittyvi\u00e4 haasteita, kuten pula resursseista ja osaamisesta, datan tarve, vastuullisuustiedon hajanaisuus ja ongelmat kuluttajak\u00e4ytt\u00e4ytymisess\u00e4. Lis\u00e4l\u00f6yd\u00f6ksen\u00e4 huomattiin, ett\u00e4 yritykset voisivat hy\u00f6dynt\u00e4\u00e4 yritysvastuutaan enemm\u00e4n kilpailuedun saavuttamiseksi.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "In the recent years, e-commerce has increased its popularity as a way of shopping due to the COVID-19 pandemic and the development of digital technologies. Simultaneously, consumer behaviour has started to change into a more responsible direction, since climate change has not shown any signs from withdrawing, and social injustices are more commonly known.\n\nThe purpose of this thesis is to study the corporate responsibility (CR) issues of the Finnish e-tailing business by finding out what kind of problems there are, what motivates Finnish e-tailers to improve their CR, and what kind of challenges Finnish e-tailers face when trying to improve their CR. The thesis deals with topics such as the history and future of CR, greenwashing, impact creating, competitive advantage generating, and the current state and the future of Finnish e-tailing.\n\nThe research was completed as qualitative research by having semi-structured interviews with 8 Finnish e-tailer companies, and the results were analysed by using thematic analysis. From the interview data, 10 themes related to the research questions were found. Each theme had its own set of codes, and the themes were divided according to the re-search questions.\n\nThe findings of this thesis lightened the current state of CR in Finnish e-tailing. No significant CR problems were found, but some matters to develop were identified. It was found that inner values and consumers\u2019 demands were the main motivations for companies to improve their CR. Also, companies were found to have different kinds of challenges when trying to improve their CR, which included for example lack of resources and know-how, lack of data, scatteredness of responsibility knowledge and problems in consumer behaviour. As an additional finding, it was noticed that companies could utilize their CR more so it could turn into competitive advantage.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2023-02-22T09:41:08Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2023-02-22T09:41:08Z (GMT). No. of bitstreams: 0\n Previous issue date: 2023", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "68", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": null, "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "e-tailing", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "impact", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Corporate responsibility issues in Finnish e-tailing business", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202302221847", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4 University School of Business and Economics", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4n yliopiston kauppakorkeakoulu", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Taloustieteet", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Business and Economics", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Yritysten ymp\u00e4rist\u00f6johtaminen", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Corporate Environmental Management", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.copyright", "value": "\u00a9 The Author(s)", "language": null, "element": "rights", "qualifier": "copyright", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "20425", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kilpailuetu", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "viherpesu", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yritysvastuu", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "verkkokauppa", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "competitive advantage", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "greenwashing", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "corporate responsibility", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "electronic commerce", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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