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[{"key": "dc.contributor.author", "value": "Tran, Sinclair", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2022-05-24T09:46:18Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2022-05-24T09:46:18Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2022", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/81254", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Strategiset kumppanuudet ovat nyky\u00e4\u00e4n t\u00e4rke\u00e4 osa yrityksen strategiaa, mutta empiiristen havaintojen mukaan yli puolet kumppanuuksista ep\u00e4onnistuvat. \nVaikka syyt strategisten kumppanuuksien ep\u00e4onnistumiseen ovat moninaisia ja vaihtelevat yrityksen mukaan, monet ep\u00e4onnistumiset johtuvat huonosti \nsuunnitelluista strategioista, kumppaninvalinnan valintakriteerien m\u00e4\u00e4rittely kvantitatiivisilla menetelmill\u00e4 ja huonosta kumppanuuden johtamisesta sek\u00e4 toteutuksesta. Oikein perusteltu ja oikeat valintakriteerit strategisen kumppanuuden valinnassa on keskeinen osa menestyksekk\u00e4\u00e4ss\u00e4 strategisessa kumppanuudessa.\n\nT\u00e4ss\u00e4 tutkimuksessa pyrittiin selvitt\u00e4m\u00e4\u00e4n strategisen kumppanin valintakriteerej\u00e4 verkkokauppa- ja jakeluyrityksess\u00e4: mitk\u00e4 ovat strategisen kumppanuuden valintakriteerit ja miten tutkimuksen tapausyrityksess\u00e4 tehd\u00e4\u00e4n kumppaninvalintaa. Toisena tavoitteena oli selvitt\u00e4\u00e4, millaisilla kumppanin ominaisuuksilla on merkityst\u00e4, kun puhutaan strategisesta kumppanuudesta.\nTutkimus toteutettiin tapaustutkimuksena verkkokauppa- ja jakeluyritykselle. Tutkimuksen empiirinen aineisto ker\u00e4ttiin puolistrukturoiduilla teemahaastatteluilla tapausyrityksen henkil\u00f6st\u00f6lt\u00e4, jotka ovat keskeisess\u00e4 roolissa strategisten kumppanien valintakriteerien m\u00e4\u00e4rittelyss\u00e4 ja p\u00e4\u00e4t\u00f6ksenteossa. \n\nTutkimuksen teoreettista viitekehyst\u00e4 ohjasi Holmbergin & Cummingsin (2009) kumppaninvalintaprosessin kaksi ensimm\u00e4ist\u00e4 vaihetta, jossa ensimm\u00e4isess\u00e4 vaiheessa luodaan strategiakehys strategiselle kumppanuudelle ja toisessa vaiheessa m\u00e4\u00e4ritell\u00e4\u00e4n yrityksen kriittiset menestystekij\u00e4t, joka yhdess\u00e4 strategiakehyksen kanssa muodostavat strategisen kumppanin valintakriteerit. Tutkimustulosten mukaan konsernitason strategia antaa suuntaviivat ja ohjaa tapausyrityksen strategisen kumppanien valintakriteerien valintaa, jotka sis\u00e4lsiv\u00e4t sek\u00e4 strategisia, kustannuksiin, resursseihin ja oppimiseen painottuvia motiiveja.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2022-05-24T09:46:17Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2022-05-24T09:46:18Z (GMT). No. of bitstreams: 0\n Previous issue date: 2022", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "91", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.title", "value": "Strategisten kumppanien valintakriteerit verkkokauppa- ja jakeluyrityksess\u00e4", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202205242882", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4 University School of Business and Economics", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4n yliopiston kauppakorkeakoulu", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Taloustieteet", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Business and Economics", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Markkinointi", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Marketing", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.collaborator", "value": "business", "language": "", "element": "contractresearch", "qualifier": "collaborator", "schema": "yvv"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "yvv.contractresearch.initiative", "value": "student", "language": "", "element": "contractresearch", "qualifier": "initiative", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "restrictedAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "20423", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "valintakriteerit", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kumppanuus", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yritykset", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yritysstrategiat", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.rights.accessrights", "value": "The author has not given permission to make the work publicly available electronically. Therefore the material can be read only at the archival workstation at Jyv\u00e4skyl\u00e4 University Library (https://kirjasto.jyu.fi/collections/archival-workstation).", "language": "en", "element": "rights", "qualifier": "accessrights", "schema": "dc"}, {"key": "dc.rights.accessrights", "value": "Tekij\u00e4 ei ole antanut lupaa avoimeen julkaisuun, joten aineisto on luettavissa vain Jyv\u00e4skyl\u00e4n yliopiston kirjaston arkistoty\u00f6semalta. Ks. https://kirjasto.jyu.fi/kokoelmat/arkistotyoasema..", "language": "fi", "element": "rights", "qualifier": "accessrights", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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