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marketing
agile methods
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Pesonen, Elisa
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author2 |
Kauppakorkeakoulu
School of Business and Economics
Taloustieteet
Business and Economics
Jyväskylän yliopisto
University of Jyväskylä
Markkinointi
Marketing
20423
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Pesonen, Elisa
Kauppakorkeakoulu
School of Business and Economics
Taloustieteet
Business and Economics
Jyväskylän yliopisto
University of Jyväskylä
Markkinointi
Marketing
20423
Pesonen, Elisa
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Pesonen, Elisa
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Pesonen, Elisa
Managing marketing in the digital era : evaluation of agile methodologies in marketing
markkinointi
ketterät menetelmät
yritysstrategiat
muutos
digitaalinen markkinointi
viestintä
marketing
agile methods
corporate strategies
change
digital marketing
communication
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Markkinointi
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title |
Managing marketing in the digital era : evaluation of agile methodologies in marketing
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title_full |
Managing marketing in the digital era : evaluation of agile methodologies in marketing
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title_fullStr |
Managing marketing in the digital era : evaluation of agile methodologies in marketing
Managing marketing in the digital era : evaluation of agile methodologies in marketing
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title_full_unstemmed |
Managing marketing in the digital era : evaluation of agile methodologies in marketing
Managing marketing in the digital era : evaluation of agile methodologies in marketing
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title_short |
Managing marketing in the digital era
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title_sort |
managing marketing in the digital era evaluation of agile methodologies in marketing
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title_sub |
evaluation of agile methodologies in marketing
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title_txtP |
Managing marketing in the digital era : evaluation of agile methodologies in marketing
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markkinointi
ketterät menetelmät
yritysstrategiat
muutos
digitaalinen markkinointi
viestintä
marketing
agile methods
corporate strategies
change
digital marketing
communication
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agile methods
change
communication
corporate strategies
digitaalinen markkinointi
digital marketing
ketterät menetelmät
marketing
markkinointi
muutos
viestintä
yritysstrategiat
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http://www.urn.fi/URN:NBN:fi:jyu-202205242872
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