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[{"key": "dc.contributor.advisor", "value": "Valkonen, Tarja", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Isopahkala, Jenni", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2021-05-24T09:44:46Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2021-05-24T09:44:46Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2021", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/75888", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4m\u00e4n ty\u00f6n\u00e4ytetyyppisen opinn\u00e4ytety\u00f6n tavoitteena oli kehitt\u00e4\u00e4 EduFutura Jyv\u00e4skyl\u00e4 -yhteisty\u00f6n viestint\u00e4\u00e4 ja syvent\u00e4\u00e4 ymm\u00e4rryst\u00e4 viestinn\u00e4st\u00e4 ja vuorovaikutuksesta erityisesti teknologiav\u00e4litteisen viestinn\u00e4n ja yhteisty\u00f6vuorovaikutuksen n\u00e4k\u00f6kulmista ty\u00f6el\u00e4m\u00e4n kontekstissa. Opinn\u00e4ytety\u00f6n ensimm\u00e4inen osa kuvaa teknologiav\u00e4litteisen viestinn\u00e4n ja yhteisty\u00f6vuorovaikutuksen keskeist\u00e4 roolia organisaatioiden verkostomaisessa yhteisty\u00f6ss\u00e4, ja perustelee, miksi ty\u00f6yhteis\u00f6viestinn\u00e4n suunnittelua ja kehitt\u00e4mist\u00e4 tarvitaan. Tutkielman toinen osa puolestaan kuvaa ja arvioi EduFutura Jyv\u00e4skyl\u00e4 -yhteisty\u00f6lle toteutettua viestinn\u00e4n kehitt\u00e4misty\u00f6t\u00e4. \n\nYhteisty\u00f6n on havaittu rakentuvan yhteisty\u00f6vuorovaikutuksessa, joka tarvitsee onnistuakseen sek\u00e4 tiedonjakoon, ongelmanratkaisuun ja innovointiin liitetty\u00e4 teht\u00e4v\u00e4tason viestint\u00e4\u00e4 ett\u00e4 luottamusta rakentavaa suhdetason viestint\u00e4\u00e4, kuten vuorovaikutusosapuolten v\u00e4lill\u00e4 tapahtuvaa itsest\u00e4 kertomista. Verkkol\u00e4sn\u00e4olon kautta yhteisty\u00f6verkosto pystyy viestim\u00e4\u00e4n toiminnastaan, osallistamaan sidosryhmi\u00e4\u00e4n sek\u00e4 vahvistamaan identiteetti\u00e4\u00e4n ja br\u00e4ndi\u00e4\u00e4n. Verkkol\u00e4sn\u00e4olo lis\u00e4\u00e4 my\u00f6s viestinn\u00e4n arvioimiselle ja kehitt\u00e4miselle t\u00e4rke\u00e4n viestinn\u00e4n mittaamisen mahdollisuuksia. Onnistuneella yhteisty\u00f6vuorovaikutuksella ja l\u00e4pin\u00e4kyv\u00e4ll\u00e4, helposti saatavilla olevalla teknologiav\u00e4litteisell\u00e4 viestinn\u00e4ll\u00e4, voidaan lis\u00e4t\u00e4 muun muassa verkoston keskin\u00e4ist\u00e4 luottamusta ja ty\u00f6n tuloksellisuutta. Viestinn\u00e4n suunnitteluun ja kehitt\u00e4miseen kannattaakin panostaa sen eri tasoilla erilaiset kohderyhm\u00e4t huomioiden.\n\nViestinn\u00e4n kehitt\u00e4misty\u00f6ss\u00e4 k\u00e4ynnistettiin suunnitelmallinen viestint\u00e4 EduFutura Jyv\u00e4skyl\u00e4 -yhteisty\u00f6ss\u00e4. Yhteisty\u00f6verkostolle luotiin viestint\u00e4suunnitelma sek\u00e4 verkkosivut ja sosiaalisen median tilit, joilla k\u00e4ynnistettiin suunnitelmallinen sis\u00e4ll\u00f6ntuotanto mahdollistamaan yhteisty\u00f6verkoston verkkol\u00e4sn\u00e4oloa. Kehitt\u00e4misty\u00f6 osoittaa, ett\u00e4 selke\u00e4sti m\u00e4\u00e4ritellyt strategiset l\u00e4ht\u00f6kohdat ja tavoitteet auttavat tarkoituksenmukaisen viestinn\u00e4n suunnittelua ja toteutusta. Yhteisty\u00f6verkostossa, jossa toiminta on viel\u00e4 alkuvaiheessa, verkkol\u00e4sn\u00e4olo on varsin tarpeellista, mutta sen rinnalle kaivataan osallistavaa ja yhteisty\u00f6h\u00f6n sitouttavaa yhteisty\u00f6vuorovaikutusta.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2021-05-24T09:44:46Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2021-05-24T09:44:46Z (GMT). No. of bitstreams: 0\n Previous issue date: 2021", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "122", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "teknologiav\u00e4litteinen viestint\u00e4", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "verkkol\u00e4sn\u00e4olo", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "yhteisty\u00f6vuorovaikutus", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Viestinn\u00e4n kehitt\u00e4minen EduFutura Jyv\u00e4skyl\u00e4 -yhteisty\u00f6ss\u00e4", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202105243147", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistis-yhteiskuntatieteellinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities and Social Sciences", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Kieli- ja viestint\u00e4tieteiden laitos", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Department of Language and Communication Studies", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Viestint\u00e4", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Communication", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "3135", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "ty\u00f6yhteis\u00f6t", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "organisaatiot", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "viestint\u00e4", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yhteisty\u00f6", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kehitt\u00e4minen", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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