Promotional sweepstakes' potential to engage customers on Facebook

Promotional sweepstakes' potential to engage customers on Facebook

Bibliographic Details
Main Author: Räty, Jessica
Other Authors: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, Jyväskylän yliopisto, University of Jyväskylä, Markkinointi, Marketing, 20423
Format: Master's thesis
Language:eng
Published: 2021
Subjects:
sweepstakes promotions
sweepstakes marketing
sweepstakes design
prize promotions
social media engagement
digital consumer engagement
sosiaalinen media
markkinointi
digitaalinen markkinointi
Facebook
social media
marketing
digital marketing
Online Access: https://jyx.jyu.fi/handle/123456789/75679
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author Räty, Jessica
author2 Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä Markkinointi Marketing 20423
author_facet Räty, Jessica Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä Markkinointi Marketing 20423 Räty, Jessica
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spellingShingle Räty, Jessica Promotional sweepstakes' potential to engage customers on Facebook sweepstakes promotions sweepstakes marketing sweepstakes design prize promotions social media engagement digital consumer engagement sosiaalinen media markkinointi digitaalinen markkinointi Facebook social media marketing digital marketing
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title Promotional sweepstakes' potential to engage customers on Facebook
title_full Promotional sweepstakes' potential to engage customers on Facebook
title_fullStr Promotional sweepstakes' potential to engage customers on Facebook Promotional sweepstakes' potential to engage customers on Facebook
title_full_unstemmed Promotional sweepstakes' potential to engage customers on Facebook Promotional sweepstakes' potential to engage customers on Facebook
title_short Promotional sweepstakes' potential to engage customers on Facebook
title_sort promotional sweepstakes potential to engage customers on facebook
title_txtP Promotional sweepstakes' potential to engage customers on Facebook
topic sweepstakes promotions sweepstakes marketing sweepstakes design prize promotions social media engagement digital consumer engagement sosiaalinen media markkinointi digitaalinen markkinointi Facebook social media marketing digital marketing
topic_facet Facebook digitaalinen markkinointi digital consumer engagement digital marketing marketing markkinointi prize promotions social media social media engagement sosiaalinen media sweepstakes design sweepstakes marketing sweepstakes promotions
url https://jyx.jyu.fi/handle/123456789/75679 http://www.urn.fi/URN:NBN:fi:jyu-202105172952
work_keys_str_mv AT rätyjessica promotionalsweepstakespotentialtoengagecustomersonfacebook

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