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[{"key": "dc.contributor.advisor", "value": "Pellinen, Jukka", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Hoffman, Ville", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Sarkkinen, Santeri", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2021-03-19T07:28:45Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2021-03-19T07:28:45Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2021", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/74686", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Koronaviruspandemian vaikutuksesta rahoitusmarkkinoilla n\u00e4htiin voimakas romahdus kev\u00e4\u00e4ll\u00e4 2020. T\u00e4m\u00e4n tutkielman tarkoituksena on analysoida, kuinka yksityissijoittajat suhtautuivat koronakriisin aiheuttamaan ep\u00e4varmuuteen ja miten t\u00e4m\u00e4 heijastui heid\u00e4n sijoitusk\u00e4ytt\u00e4ytymisess\u00e4\u00e4n. Huomiota kiinnitettiin erityisesti yksityishenkil\u00f6iden sijoitusvarallisuuteen, kaupank\u00e4yntiaktiivisuuteen sek\u00e4 sijoitusk\u00e4ytt\u00e4ytymisess\u00e4 ilmenneisiin muutoksiin.\n\nTutkielman teoreettinen viitekehys muodostuu kolmesta p\u00e4\u00e4luvusta. Ensimm\u00e4isess\u00e4 luvussa kuvataan yksityissijoittajien ominaispiirteit\u00e4 sek\u00e4 sijoitusvarallisuutta. Toinen teorialuku kattaa tutkimusaiheen kannalta keskeiset rahoitusteoriat, kuten odotetun hy\u00f6dyn teoria, moderni portfolioteoria sek\u00e4 k\u00e4ytt\u00e4ytymistieteellinen rahoitusteoria. Lis\u00e4ksi luvussa k\u00e4sitell\u00e4\u00e4n sijoittajien k\u00e4ytt\u00e4ytymiselle ominaisia heuristiikkoja ja kognitiivisia vinoumia. Kolmannessa luvussa avataan koronaviruspandemian aiheuttamia vaikutuksia sijoittamiseen ja rahoitusmarkkinoihin.\n\nTutkielman empiirinen osio toteutettiin kvantitatiivisena kyselytutkimuksena. Kyselyn avulla saatiin ker\u00e4tty\u00e4 laaja aineisto, joka koostui 1465 vastauksesta. Aineisto analysoitiin tilastollisin menetelmin. Kysymykset l\u00f6ytyv\u00e4t liitteist\u00e4 tutkielman lopussa.\n\nYksityishenkil\u00f6iden sijoitusvarallisuuden todettiin muodostuvan p\u00e4\u00e4osin tilis\u00e4\u00e4st\u00f6ist\u00e4, osakkeista ja rahastoista. Sijoitusvarallisuuden jakautuminen eri sijoituslajien kesken muuttui varallisuuden kasvaessa. Kaupank\u00e4yntiaktiivisuus lis\u00e4\u00e4ntyi selv\u00e4sti kriisin aikana, ja keskim\u00e4\u00e4rin sijoittajat n\u00e4kiv\u00e4t markkinaromahduksen hyv\u00e4n\u00e4 ostopaikkana. Sijoitusvarallisuuden m\u00e4\u00e4r\u00e4ll\u00e4 ei havaittu olevan suoraa vaikutusta sijoitusk\u00e4ytt\u00e4ytymiseen, vaikka varallisuusluokkia vertaillessa tunnistettiin yksitt\u00e4isi\u00e4 ryhmi\u00e4, joissa k\u00e4ytt\u00e4ytyminen ja sijoittajien ominaispiirteet poikkesivat jonkin verran toisistaan. Suomalaiset yksityissijoittajat eiv\u00e4t tulosten perusteella panikoineet, vaan jatkoivat suunnitelmallista ja pitk\u00e4j\u00e4nteist\u00e4 sijoitustoimintaa l\u00e4pi koronakriisin.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2021-03-19T07:28:45Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2021-03-19T07:28:45Z (GMT). No. of bitstreams: 0\n Previous issue date: 2021", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "77", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "sijoittaminen", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "sijoitusk\u00e4ytt\u00e4ytyminen", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "koronakriisi", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "koronavirus", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "sijoitusvarallisuus", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Yksityishenkil\u00f6iden sijoitusk\u00e4ytt\u00e4ytyminen koronakriisiss\u00e4", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202103192027", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4 University School of Business and Economics", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Jyv\u00e4skyl\u00e4n yliopiston kauppakorkeakoulu", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Taloustieteet", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Business and Economics", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Laskentatoimi", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Accounting", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "20421", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "COVID-19", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sijoittajat", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sijoitustoiminta", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "kriisit", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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