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[{"key": "dc.contributor.advisor", "value": "Kazan, Erol", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Kuusela, Suvi", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2020-12-15T07:13:02Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2020-12-15T07:13:02Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2020", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/73171", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4m\u00e4n pro gradu -tutkielman tavoitteena on tunnistaa tilausalustojen menestystekij\u00e4t henkil\u00f6st\u00f6nvuokrausalustojen kontekstissa tutkimalla kahta case-organisaatiota, jotka toimivat tilauksesta tapahtuvan ty\u00f6n mahdollistajina. Tilausalustat mahdollistavat palveluiden tilaamisen tarvittaessa nopealla aikataululla, kun asiakas kokee tarvetta. N\u00e4m\u00e4 palvelut voivat vaihdella taksipalveluista henkil\u00f6st\u00f6nvuokrauspalveluihin. Tilausalustat ovat mullistaneet perinteiset alat kuten edell\u00e4 mainitut taksi- ja henkil\u00f6st\u00f6vuokrauspalvelut ylivoimaisella nopeudellaan ja tehokkuudellaan. Yksi tunnetuimpia t\u00e4llaisia alustapalveluita on Uber, joka mahdollistaa taksipalveluiden tarjoamisen tilausalustaa hy\u00f6dynt\u00e4m\u00e4ll\u00e4. Vaikka palveluiden tilaaminen sovellusten kautta on yleistynyt, valtaosa alustojen tarjoajista kohtaa haasteita yritt\u00e4ess\u00e4\u00e4n menesty\u00e4. T\u00e4st\u00e4 syyst\u00e4 menestystekij\u00f6iden tunnistaminen on toteuttamiskelpoinen aihe tutkia. T\u00e4m\u00e4 tutkimus tarjoaa koottua informaatiota tilausalustojen palveluntarjoajille siit\u00e4, kuinka menesty\u00e4. Tutkimus tehtiin muodostamalla ensin kirjallisuuskatsaus. T\u00e4m\u00e4n j\u00e4lkeen toteutettiin empiirinen kvalitatiivinen monitapaustutkimus ker\u00e4\u00e4m\u00e4ll\u00e4 case-organisaatioista tietoa verkkol\u00e4hteist\u00e4. Case-organisaatioita olivat Coople ja Jobandtalent, jotka ovat menestyvi\u00e4 eurooppalaisia verkkoty\u00f6alustoja. Organisaatioilla on samalainen kasvupolku samalla toimialalla ja niit\u00e4 voidaan luonnehtia tarkemmin tilaushenkil\u00f6st\u00f6alustoiksi, jotka fasilitoivat tilauksesta tapahtuvaa ty\u00f6t\u00e4. Tutkimuksessa tunnistettiin kahdeksan erilaista menestystekij\u00e4kategoriaa, joista jokainen koostuu vaiheista menestyksen saavuttamiseksi kategorian sis\u00e4ll\u00e4. Tilausalustan yleinen menestys johtuu onnistumisesta useassa n\u00e4ist\u00e4 kategorioista ja hyv\u00e4st\u00e4 teknisest\u00e4 pohjasta, joka tukee kasvua muilla osa-alueilla. Tutkimus ehdottaa kattavaa viitekehyst\u00e4 tilausalustojen menestykselle.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "The aim of this Master\u2019s Thesis is to identify the success factors for on-demand platforms in the online labor platform setting by studying two case companies that facilitate on-demand work. On-demand platforms are facilitators of services that can be ordered when the customer perceives a need varying from a car ride to workforce. These platforms have revolutionized traditional industries such as staffing, taxi services and food delivery with their superior speed and efficiency. One of the most well-known on-demand platforms is Uber that facilitates on-demand taxi services. Even though it is getting more common to order services through platforms, there are still a quantity of on-demand plat- form companies struggling to succeed. Therefore, studying what leads to the success of two of the most successful on-demand platforms facilitating work, provides a viable topic to study further. As online labor platforms are becoming globally significant providers of work, they serve as an interesting research set- ting for the study. Nonetheless, this study will provide assembled information for on-demand platforms on how to succeed. The study was conducted by first forming a literature review. After this, an empirical qualitative multiple case study was conducted by gathering online data of two case companies. The case companies were Coople and Jobandtalent, successful European online labor platforms that share a similar path to growth inside the same industry and can be characterized more specifically as on-demand staffing platforms, that facilitate work on-demand. According to the study, there are eight different success factor categories, each consisting of steps to achieve success inside the category. The overall success for on-demand platform derives from being successful in various categories and having a solid technical base supporting the growth in other areas. The study proposes comprehensive framework for on-demand platforms to succeed.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2020-12-15T07:13:02Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2020-12-15T07:13:02Z (GMT). No. of bitstreams: 0\n Previous issue date: 2020", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "90", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.title", "value": "Success factors for on-demand platforms : a case study of online labor platforms", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202012157118", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_bdcc", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "masterThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "601", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "menestystekij\u00e4t", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "jakamistalous", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "alustatalous", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "success factors", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sharing economy", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "platform economy", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.format.content", "value": "fulltext", "language": null, "element": "format", "qualifier": "content", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}, {"key": "dc.type.okm", "value": "G2", "language": null, "element": "type", "qualifier": "okm", "schema": "dc"}]
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