Entrepreneurship education in tourism a study on the institutions of higher education in Finland

Entrepreneurship is an important driver in creating new jobs and contributing to a growing economy – and so is the highly versatile and complex tourism industry. Therefore, it is presumed, that entrepreneurial thinking and acting tourism professionals may bring an even greater value to a local econo...

Täydet tiedot

Bibliografiset tiedot
Päätekijä: Deininger, Bianka
Muut tekijät: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, Jyväskylän yliopisto, University of Jyväskylä
Aineistotyyppi: Pro gradu
Kieli:eng
Julkaistu: 2020
Aiheet:
Linkit: https://jyx.jyu.fi/handle/123456789/70047
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author Deininger, Bianka
author2 Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä
author_facet Deininger, Bianka Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä Deininger, Bianka Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä
author_sort Deininger, Bianka
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description Entrepreneurship is an important driver in creating new jobs and contributing to a growing economy – and so is the highly versatile and complex tourism industry. Therefore, it is presumed, that entrepreneurial thinking and acting tourism professionals may bring an even greater value to a local economy. Therefore, this thesis strives to illuminate on the origins of entrepreneurial acting individuals in the respective industry. An extensive literature review is carried out to reveal, that teaching for and about entrepreneurship in institutions of higher education is key to developing desired skills and knowledge. Entrepreneurship in the tourism industry has been subject in the literature several times, even within the chosen geographical context of this thesis, Finland. However, researchers so far failed to address it within an educational context. Therefore, this paper describes an exploratory research study aimed at evaluating the effectiveness of integrating an entrepreneurship courses or modules within tourism education programs of higher education institutions in Finland. To do so, the students themselves are surveyed on their entrepreneurial attitudes, their subjective opinions on their own control over their entrepreneurial behaviour as well as the perceived opinion of their personal environment towards entrepreneurship. These three factors are understood to be influenced by entrepreneurial education and will lead towards the intention to act entrepreneurial and eventually carry out entrepreneurial behaviour. The results show an overall satisfactory output, as entrepreneurial attitude as well as the perceived behavioural control can explain partially the entrepreneurial intentions of tourism students in Finland. However, the subjective norm seems to not contribute to a future entrepreneurial behaviour as expected.
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Therefore, it is presumed, that entrepreneurial thinking and acting tourism professionals may bring an even greater value to a local economy. Therefore, this thesis strives to illuminate on the origins of entrepreneurial acting individuals in the respective industry.\r\nAn extensive literature review is carried out to reveal, that teaching for and about entrepreneurship in institutions of higher education is key to developing desired skills and knowledge.\r\nEntrepreneurship in the tourism industry has been subject in the literature several times, even within the chosen geographical context of this thesis, Finland. 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spellingShingle Deininger, Bianka Entrepreneurship education in tourism : a study on the institutions of higher education in Finland Yrittäjyys Entrepreneurship 20422 yrittäjyys yrittäjyyskasvatus opiskelijat korkea-asteen koulutus yritykset asenteet yrittäjät matkailu korkeakoulut entrepreneurship entrepreneurship education students tertiary education enterprises attitudes entrepreneurs tourism institutions of higher education
title Entrepreneurship education in tourism : a study on the institutions of higher education in Finland
title_full Entrepreneurship education in tourism : a study on the institutions of higher education in Finland
title_fullStr Entrepreneurship education in tourism : a study on the institutions of higher education in Finland Entrepreneurship education in tourism : a study on the institutions of higher education in Finland
title_full_unstemmed Entrepreneurship education in tourism : a study on the institutions of higher education in Finland Entrepreneurship education in tourism : a study on the institutions of higher education in Finland
title_short Entrepreneurship education in tourism
title_sort entrepreneurship education in tourism a study on the institutions of higher education in finland
title_sub a study on the institutions of higher education in Finland
title_txtP Entrepreneurship education in tourism : a study on the institutions of higher education in Finland
topic Yrittäjyys Entrepreneurship 20422 yrittäjyys yrittäjyyskasvatus opiskelijat korkea-asteen koulutus yritykset asenteet yrittäjät matkailu korkeakoulut entrepreneurship entrepreneurship education students tertiary education enterprises attitudes entrepreneurs tourism institutions of higher education
topic_facet 20422 Entrepreneurship Yrittäjyys asenteet attitudes enterprises entrepreneurs entrepreneurship entrepreneurship education institutions of higher education korkea-asteen koulutus korkeakoulut matkailu opiskelijat students tertiary education tourism yrittäjyys yrittäjyyskasvatus yrittäjät yritykset
url https://jyx.jyu.fi/handle/123456789/70047 http://www.urn.fi/URN:NBN:fi:jyu-202006184258
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