APA (7th ed.) Citation

Uusitalo, I., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Taloustieteet, Economics, B. a., yliopisto, J., & Jyväskylä, U. o. (2019). Consumers’ perceptions of credibility and authenticity of business-to-consumer (B2C) video testimonials.

Chicago Style (17th ed.) Citation

Uusitalo, Ilona, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, Taloustieteet, Business and Economics, Jyväskylän yliopisto, and University of Jyväskylä. Consumers’ Perceptions of Credibility and Authenticity of Business-to-consumer (B2C) Video Testimonials. 2019.

MLA (9th ed.) Citation

Uusitalo, Ilona, et al. Consumers’ Perceptions of Credibility and Authenticity of Business-to-consumer (B2C) Video Testimonials. 2019.