_version_ 1809901467317829632
annif_keywords_txtF_mv women apparel marketing clothing industry retail trade
annif_uris_txtF_mv http://www.yso.fi/onto/yso/p16991 http://www.yso.fi/onto/yso/p4733 http://www.yso.fi/onto/yso/p5878 http://www.yso.fi/onto/yso/p4451 http://www.yso.fi/onto/yso/p14002
author Malik, Anam
author2 Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä Yrittäjyys Entrepreneurship 20422
author_facet Malik, Anam Kauppakorkeakoulu School of Business and Economics Taloustieteet Business and Economics Jyväskylän yliopisto University of Jyväskylä Yrittäjyys Entrepreneurship 20422 Malik, Anam
author_sort Malik, Anam
building Jyväskylän yliopisto JYX-julkaisuarkisto
datasource_str_mv jyx
department_txtF Taloustieteet
faculty_txtF Kauppakorkeakoulu
first_indexed 2019-08-01T20:00:46Z
format Pro gradu
format_ext_str_mv Opinnäyte Pro gradu
free_online_boolean 1
fullrecord <?xml version="1.0"?> <qualifieddc schemaLocation="http://purl.org/dc/terms/ http://dublincore.org/schemas/xmls/qdc/2006/01/06/dcterms.xsd http://purl.org/dc/elements/1.1/ http://dublincore.org/schemas/xmls/qdc/2006/01/06/dc.xsd"><title>A comparative analysis of impulse buying strategies : case study of an online women apparel store</title><creator>Malik, Anam</creator><contributor type="tiedekunta" lang="fi">Kauppakorkeakoulu</contributor><contributor type="tiedekunta" lang="en">School of Business and Economics</contributor><contributor type="laitos" lang="fi">Taloustieteet</contributor><contributor type="laitos" lang="en">Business and Economics</contributor><contributor type="yliopisto" lang="fi">Jyv&#xE4;skyl&#xE4;n yliopisto</contributor><contributor type="yliopisto" lang="en">University of Jyv&#xE4;skyl&#xE4;</contributor><contributor type="oppiaine" lang="fi">Yritt&#xE4;jyys</contributor><contributor type="oppiaine" lang="en">Entrepreneurship</contributor><contributor type="oppiainekoodi">20422</contributor><subject type="other">impulse buying</subject><subject type="other">marketing analytics</subject><subject type="yso">digitaalinen markkinointi</subject><subject type="yso">ostaminen</subject><subject type="yso">ostok&#xE4;ytt&#xE4;ytyminen</subject><subject type="yso">k&#xE4;ytt&#xE4;j&#xE4;tutkimus</subject><subject type="yso">digital marketing</subject><subject type="yso">purchasing</subject><subject type="yso">buying behaviour</subject><subject type="yso">user study</subject><available>2019-08-01T05:36:49Z</available><issued>2019</issued><type lang="fi">Pro gradu -tutkielma</type><type lang="en">Master&#x2019;s thesis</type><identifier type="uri">https://jyx.jyu.fi/handle/123456789/65177</identifier><identifier type="urn">URN:NBN:fi:jyu-201908013740</identifier><language type="iso">en</language><rights type="copyright" lang="fi">Julkaisu on tekij&#xE4;noikeuss&#xE4;&#xE4;nn&#xF6;sten alainen. Teosta voi lukea ja tulostaa henkil&#xF6;kohtaista k&#xE4;ytt&#xF6;&#xE4; varten. K&#xE4;ytt&#xF6; kaupallisiin tarkoituksiin on kielletty.</rights><rights type="copyright" lang="en">This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.</rights><rights type="accessrights" lang="fi">Tekij&#xE4; ei ole antanut lupaa avoimeen julkaisuun, joten aineisto on luettavissa vain Jyv&#xE4;skyl&#xE4;n yliopiston kirjaston arkistoty&#xF6;semalta. Ks. https://kirjasto.jyu.fi/fi/tyoskentelytilat/laitteet-ja-tilat..</rights><rights type="accessrights" lang="en">The author has not given permission to make the work publicly available electronically. Therefore the material can be read only at the archival workstation at Jyv&#xE4;skyl&#xE4; University Library (https://kirjasto.jyu.fi/en/workspaces/facilities).</rights><permaddress type="urn">http://www.urn.fi/URN:NBN:fi:jyu-201908013740</permaddress><file bundle="ORIGINAL" href="https://jyx.jyu.fi/bitstream/123456789/65177/1/URN%3aNBN%3afi%3ajyu-201908013740.pdf" name="URN:NBN:fi:jyu-201908013740.pdf" type="application/pdf" length="4781111" sequence="1"/><recordID>123456789_65177</recordID></qualifieddc>
id jyx.123456789_65177
language eng
last_indexed 2024-09-03T10:49:54Z
main_date 2019-01-01T00:00:00Z
main_date_str 2019
online_boolean 1
online_urls_str_mv {"url":"https:\/\/jyx.jyu.fi\/bitstream\/123456789\/65177\/1\/URN%3aNBN%3afi%3ajyu-201908013740.pdf","text":"URN:NBN:fi:jyu-201908013740.pdf","source":"jyx","mediaType":"application\/pdf"}
oppiainekoodi_txtF 20422
publication_first_indexed 2019-08-01T20:00:46Z
publishDate 2019
record_format qdc
source_str_mv jyx
spellingShingle Malik, Anam A comparative analysis of impulse buying strategies : case study of an online women apparel store impulse buying marketing analytics digitaalinen markkinointi ostaminen ostokäyttäytyminen käyttäjätutkimus digital marketing purchasing buying behaviour user study
subject_txtF Yrittäjyys
thumbnail https://jyu.finna.fi/Cover/Show?source=Solr&id=jyx.123456789_65177&index=0&size=large
title A comparative analysis of impulse buying strategies : case study of an online women apparel store
title_full A comparative analysis of impulse buying strategies : case study of an online women apparel store
title_fullStr A comparative analysis of impulse buying strategies : case study of an online women apparel store A comparative analysis of impulse buying strategies : case study of an online women apparel store
title_full_unstemmed A comparative analysis of impulse buying strategies : case study of an online women apparel store A comparative analysis of impulse buying strategies : case study of an online women apparel store
title_short A comparative analysis of impulse buying strategies
title_sort comparative analysis of impulse buying strategies case study of an online women apparel store
title_sub case study of an online women apparel store
title_txtP A comparative analysis of impulse buying strategies : case study of an online women apparel store
topic impulse buying marketing analytics digitaalinen markkinointi ostaminen ostokäyttäytyminen käyttäjätutkimus digital marketing purchasing buying behaviour user study
topic_facet buying behaviour digitaalinen markkinointi digital marketing impulse buying käyttäjätutkimus marketing analytics ostaminen ostokäyttäytyminen purchasing user study
url https://jyx.jyu.fi/handle/123456789/65177 http://www.urn.fi/URN:NBN:fi:jyu-201908013740
work_keys_str_mv AT malikanam acomparativeanalysisofimpulsebuyingstrategiescasestudyofanonlinewomenapparelstore AT malikanam comparativeanalysisofimpulsebuyingstrategiescasestudyofanonlinewomenapparelstore