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1799745564093448192
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brands
marketing
experiences (knowledge)
branding
electronic commerce
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http://www.yso.fi/onto/yso/p23851
http://www.yso.fi/onto/yso/p5878
http://www.yso.fi/onto/yso/p3209
http://www.yso.fi/onto/yso/p25981
http://www.yso.fi/onto/yso/p9457
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author |
Konttinen, Joel
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author2 |
Kauppakorkeakoulu
School of Business and Economics
Taloustieteet
Business and Economics
Jyväskylän yliopisto
University of Jyväskylä
Markkinointi
Marketing
20423
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author_facet |
Konttinen, Joel
Kauppakorkeakoulu
School of Business and Economics
Taloustieteet
Business and Economics
Jyväskylän yliopisto
University of Jyväskylä
Markkinointi
Marketing
20423
Konttinen, Joel
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Konttinen, Joel
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Jyväskylän yliopisto
JYX-julkaisuarkisto
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Taloustieteet
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Kauppakorkeakoulu
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Konttinen, Joel
Examining the antecedents and consequences of web brand experience
brand experience
Web quality
brand trust
behavioral intentions
eWOM intentions
luottamus
WWW-sivut
brändit
trust
web pages
brands
|
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Markkinointi
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https://jyu.finna.fi/Cover/Show?source=Solr&id=jyx.123456789_64452&index=0&size=large
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title |
Examining the antecedents and consequences of web brand experience
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title_full |
Examining the antecedents and consequences of web brand experience
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title_fullStr |
Examining the antecedents and consequences of web brand experience
Examining the antecedents and consequences of web brand experience
|
title_full_unstemmed |
Examining the antecedents and consequences of web brand experience
Examining the antecedents and consequences of web brand experience
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title_short |
Examining the antecedents and consequences of web brand experience
|
title_sort |
examining the antecedents and consequences of web brand experience
|
title_txtP |
Examining the antecedents and consequences of web brand experience
|
topic |
brand experience
Web quality
brand trust
behavioral intentions
eWOM intentions
luottamus
WWW-sivut
brändit
trust
web pages
brands
|
topic_facet |
WWW-sivut
Web quality
behavioral intentions
brand experience
brand trust
brands
brändit
eWOM intentions
luottamus
trust
web pages
|
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https://jyx.jyu.fi/handle/123456789/64452
http://www.urn.fi/URN:NBN:fi:jyu-201906103088
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