The effects of power asymmetry in B2B relationships in automotive industry

The subject of this study is to examine how power asymmetry will affect B2B relationships in automotive industry supply chains. Traditionally automotive industry has been seen as highly hierarchical industry. The higher position a company has on a supply chain, the more power it will have. The goal...

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Bibliographic Details
Main Author: Pehkonen, Elina
Other Authors: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, Jyväskylän yliopisto, University of Jyväskylä
Format: Master's thesis
Language:eng
Published: 2019
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/63782