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[{"key": "dc.contributor.advisor", "value": "Makkonen, Pekka", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Myntti, Aleksi", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2018-11-08T06:42:04Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2018-11-08T06:42:04Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2018", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/60159", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "T\u00e4m\u00e4n tutkielma tutkii syit\u00e4 siihen, miksi sosiaalisen median palvelun k\u00e4ytt\u00e4j\u00e4 luopuu yksityisyydest\u00e4\u00e4n julkaisemalla omia henkil\u00f6kohtaisia tietojaan muun muassa palveluntarjoajan analysoitavaksi ja muiden k\u00e4ytt\u00e4jien n\u00e4ht\u00e4ville. Tut-kielma pyrkii etsim\u00e4\u00e4n vastauksia kysymyksiin: miksi sosiaalisen median palvelun k\u00e4ytt\u00e4j\u00e4 luopuu yksityisyydest\u00e4\u00e4n ja mit\u00e4 hy\u00f6tyj\u00e4 ja haittoja yksityisyydest\u00e4 luopumisesta on.\nTutkielma on tehty kirjallisuuskatsauksena tutkimalla edellisi\u00e4 sosiaaliseen mediaan, yksityisyyteen ja median k\u00e4ytt\u00f6\u00f6n liittyvi\u00e4 tutkimuksia. Kun k\u00e4ytt\u00e4j\u00e4 alkaa k\u00e4ytt\u00e4m\u00e4\u00e4n jotakin sosiaalisen median palvelua, on h\u00e4nell\u00e4 mieless\u00e4\u00e4n jotkin tietyt tarpeet, jotka t\u00e4m\u00e4n k\u00e4ytett\u00e4v\u00e4n sosiaalisen median palvelun tulisi t\u00e4ytt\u00e4\u00e4. T\u00e4m\u00e4 nojautuu k\u00e4yt\u00f6n ja mielihyv\u00e4n teoriaan (eng. Uses and Gratifications Theory). K\u00e4ytt\u00e4j\u00e4 harkitsee sit\u00e4, ett\u00e4 pystyyk\u00f6 t\u00e4m\u00e4 h\u00e4nen k\u00e4ytt\u00e4m\u00e4ns\u00e4 sosiaalisen median palvelu t\u00e4ytt\u00e4m\u00e4\u00e4n n\u00e4m\u00e4 tarpeet. Hy\u00f6tyj\u00e4 ja mielihyv\u00e4n kohteita joita k\u00e4ytt\u00e4j\u00e4 pyrkii sosiaalisen median k\u00e4yt\u00f6st\u00e4 saamaan ovat muun muassa verkostoituminen, julkisuuskuvan luominen ja vapaa-ajan vietto. Haittoihin ja riskeihin kuuluvat muun muassa mahdollinen riippuvuus, identiteettivarkaudet ja oman yksityisyytens\u00e4 heikkeneminen palveluntarjoajan henkil\u00f6kohtaisten tietojen automatisoidun keruun vuoksi.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.abstract", "value": "This Bachelor\u2019s Thesis is researching why social media user relinquishes his privacy by publishing personal information. This thesis seeks answers for following questions: Why social media users relinquishes their privacy and what benefits and drawbacks it has.\nThis thesis has been done as a literature review by reviewing previous studies about privacy, social media and media usage. When an user starts using a certain social media service she or he has certain needs that this service should fulfill. This claim is based on the Uses and Gratifications Theory. The user considers if this social media service can fulfill these needs. Benefits for privacy relinquishment are for example networking, public image, education and speding spare time. Drawbacks and risks consists of addictions, identitey thefts and privacy concerns from automized data collection by social media service providers.", "language": "en", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2018-11-08T06:42:04Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2018-11-08T06:42:04Z (GMT). No. of bitstreams: 0\n Previous issue date: 2018", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "21", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "uses and gratification theory", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Syyt yksityisyydest\u00e4 luopumiseen sosiaalisessa mediassa : hy\u00f6dyt ja haitat", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201811084650", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatinty\u00f6", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Informaatioteknologian tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Information Technology", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Informaatioteknologia", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Information Technology", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Tietoj\u00e4rjestelm\u00e4tiede", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Information Systems Science", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "601", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "vertailu", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "valinta", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Internet", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "media", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen media", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "yksityisyys", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Facebook", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "uusmedia", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Twitter", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "YouTube", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "mediank\u00e4ytt\u00f6", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "Web 2.0", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "sosiaalinen markkinointi", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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