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[{"key": "dc.contributor.advisor", "value": "Luoma-aho, Vilma", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Manelius, Suvi", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2018-07-02T07:28:30Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2018-07-02T07:28:30Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2018", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/58815", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Tutkimuksessa esitell\u00e4\u00e4n informaatioymp\u00e4rist\u00f6 sek\u00e4 organisaation sis\u00e4iset rakenteet ja toimintamallit erityisesti rihmastoteorian n\u00e4k\u00f6kulmasta. Keskeisen\u00e4 tavoitteena on tuoda esiin teemoja ja ajattelutapoja, joilla organisaatio voi selviyty\u00e4 jatkuvassa muutoksessa. Rihmastoajattelun rinnalle nostetaan k\u00e4site puumallista, joka voidaan n\u00e4hd\u00e4 kuvaavana mallina perinteisen hierarkkiselle organisaatiolle. Tutkimuksessa viestint\u00e4\u00e4 ja sen organisointia tarkastellaan erityisesti Puolustusvoimien kontekstissa. Koska kyseess\u00e4 on julkisen sektorin organisaatio, on keskeist\u00e4 tarkastella sit\u00e4 my\u00f6s erityispiirteidens\u00e4 kautta, joilla on vaikutus jatkuvassa muutoksessa selviytymiseen. \n\nTutkimuskohteena ovat keskeisimm\u00e4t Puolustusvoimien viestint\u00e4\u00e4 ohjaavat strategiset ohjausasiakirjat valtionhallinnon, puolustushallinnon sek\u00e4 Puolustusvoimien tasolta. Tutkimusmetodina k\u00e4ytet\u00e4\u00e4n teorial\u00e4ht\u00f6ist\u00e4 sis\u00e4ll\u00f6nanalyysia. Tutkimuksen tavoitteena on selvitt\u00e4\u00e4, millaiset ajattelutavat ohjaavat Puolustusvoimien strategisen tason viestint\u00e4\u00e4 sek\u00e4 miten rihmastomainen ajattelumalli esiintyy suhteessa puumaiseen ajatteluun Puolustusvoimien viestint\u00e4\u00e4 ohjaavissa strategisissa ohjausasiakirjoissa. Lis\u00e4ksi tutkimuksessa selvitet\u00e4\u00e4n, mitk\u00e4 julkisen sektorin erityispiirteet korostuvat edell\u00e4 mainituissa ohjausasiakirjoissa.\n\nTulosten perusteella kaikissa tarkastelun kohteena olleissa asiakirjoissa esiintyy sek\u00e4 rihmastomaisia, ett\u00e4 puumaisia malleja. Puumaisuus on kuitenkin sit\u00e4 ilmi\u00f6m\u00e4isemp\u00e4\u00e4, mit\u00e4 l\u00e4hemp\u00e4n\u00e4 aineisto on Puolustusvoimia ja toisaalta rihmastomaisuus lis\u00e4\u00e4ntyy liikuttaessa kohti ylint\u00e4, valtionhallinnon tasoa. Tuloksista voidaan nostaa paradoksaalisesti esiin keskeisimp\u00e4n\u00e4 rihmastomaisena piirteen\u00e4 ei-hierarkkisuus ja keskeisimp\u00e4n\u00e4 puumaisena piirteen\u00e4 keskitetty viestinn\u00e4n malli. Lis\u00e4ksi rihmastomaisista piirteist\u00e4 korostuvat avoimuus sek\u00e4 nopeuden vaade. Puumaisista piirteist\u00e4 korostuu my\u00f6s pyrkimys muutoksen hallintaan. Julkisen sektorin erityispiirteist\u00e4 korostuvat poliittinen ja oikeudellinen rooli sek\u00e4 julkisen sektorin palveluteht\u00e4v\u00e4. \n\nTutkimuksessa esitet\u00e4\u00e4n Puolustusvoimien strategisen viestinn\u00e4n malliksi avointa, nopeaa ja hajautettua mallia. Avoimuus on ennen kaikkea arvo, joka tulee n\u00e4ky\u00e4 organisaation kulttuurissa, jotta voidaan saavuttaa luova ja tuottava organisaatio. Nopeuden vaade luottamusta menett\u00e4m\u00e4tt\u00e4 toteutuu, kun organisaatio viestii ymp\u00e4r\u00f6iv\u00e4n yhteiskunnan kanssa avoimesti kaikissa prosessin vaiheissa. Hajautetun viestinn\u00e4n mallin kautta organisaatio ei ole riippuvainen keskustastaan, jolloin siit\u00e4 voidaan saada tarpeeksi vahva selviytym\u00e4\u00e4n rihmastomaisessa, jatkuvassa muutoksessa el\u00e4v\u00e4ss\u00e4 ymp\u00e4rist\u00f6ss\u00e4.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Miia Hakanen (mihakane@jyu.fi) on 2018-07-02T07:28:30Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2018-07-02T07:28:30Z (GMT). No. of bitstreams: 0\n Previous issue date: 2018", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "95", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Puolustusvoimat", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "puumalli", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "rihmasto", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Avoin, nopea, hajautettu : kohti rihmastomaista Puolustusvoimien viestint\u00e4\u00e4", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-201807023442", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Pro gradu -tutkielma", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Master\u2019s thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistis-yhteiskuntatieteellinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities 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